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In 2025, TAG Heuer returned as Formula 1’s championship-wide Official Timekeeper, while individual teams had separate watch partnerships. The clearest named team watches in the available evidence are TAG Heuer’s Red Bull-associated watches, IWC’s Mercedes-AMG PETRONAS Pilot’s Watch Mark XX, and H. Moser & Cie.’s two Alpine Streamliner editions.
This is a season-specific guide to reported team partnerships and named models—not a complete inventory of watches worn privately by drivers. A timekeeping partnership does not mean a brand’s retail wristwatch performs official race timing, and a team partnership does not prove that every associated watch was available to buy in 2025.
Key takeaways
- TAG Heuer became Formula 1’s Official Timekeeper from the 2025 season as part of the sport’s 10-year partnership with LVMH. Formula 1 announced the change on January 6, 2025.
- TAG Heuer’s relationship with Oracle Red Bull Racing is separate from its championship role. The brand says it has been the team’s Official Partner and Timekeeper since 2016.
- IWC’s 40 mm grade-5 titanium Pilot’s Watch Mark XX Mercedes-AMG PETRONAS Formula One Team launched for the start of the 2025 season.
- Alpine’s official announcement names the Streamliner Alpine Drivers Edition and Streamliner Alpine Mechanics Edition. The announcement describes the paired presentation as limited to 200 sets; verify release timing and availability before treating either as a 2025 retail purchase.
- The wider reported partner map includes Richard Mille with McLaren and Ferrari, Girard-Perregaux with Aston Martin, H. Moser & Cie. with Alpine, and Tudor with Visa Cash App Racing Bulls. The model evidence varies by partnership.
- Haas, Williams, and Kick Sauber had no official watch partner identified in the cited 2025 overview. That is a limit of the source, not proof that no informal, driver-specific, or unlisted arrangement existed.
Which watch brands sponsored the F1 teams in 2025?
The table separates the championship timekeeper from team partnerships and names models only where the research supports them. The broad team map comes from a retrospective secondary overview, with selected partnerships and products corroborated by official brand or team sources.
| 2025 team or organization | Reported watch partner | Named watch evidence and caveat |
|---|---|---|
| Formula 1 championship | TAG Heuer | Official Timekeeper from 2025; this is distinct from a wristwatch model or a team-level partnership. |
| Oracle Red Bull Racing | TAG Heuer | TAG Heuer’s 2025 article names the Formula 1 Chronograph x Oracle Red Bull Racing and a custom Monaco Split-Seconds Chronograph worn by Max Verstappen at the Australian Grand Prix. The custom watch is not an ordinary off-the-shelf reference. |
| McLaren | Richard Mille | The partnership is documented by both brands; this research does not establish a complete list of official 2025 team models. |
| Scuderia Ferrari | Richard Mille | Ferrari’s 2021 announcement calls Richard Mille a team partner and official watch. Do not infer that a particular model was the 2025 team watch from the partnership alone. |
| Mercedes-AMG PETRONAS Formula One Team | IWC Schaffhausen | Pilot’s Watch Mark XX Mercedes-AMG PETRONAS Formula One Team, launched for the start of the 2025 season. |
| BWT Alpine / Alpine Motorsports | H. Moser & Cie. | Alpine names the Streamliner Alpine Drivers Edition and Streamliner Alpine Mechanics Edition. Confirm release timing and availability before calling them 2025 retail releases. |
| Aston Martin Aramco | Girard-Perregaux | Listed in the retrospective 2025 partnership map; no specific 2025 model was established in the available primary evidence. |
| Visa Cash App Racing Bulls | Tudor | Listed in the retrospective map and Tudor’s current partnership directory. The directory’s Black Bay Chrono Carbon “26” label is not evidence of a 2025 release. |
| Haas, Williams, and Kick Sauber | No official watch partner identified in the cited overview | Use “not identified in this source,” rather than claiming no watch-related arrangement existed. |
The retrospective overview is Time+Tide Watches’ 2025 season list. The team map is a reported snapshot, not a guarantee that every partnership had a named or commercially available watch.
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Who was Formula 1’s Official Timekeeper in 2025?
TAG Heuer was Formula 1’s Official Timekeeper from the 2025 season, as part of the sport’s 10-year partnership with LVMH. Formula 1 announced the change on January 6, 2025; it is a championship-wide role, separate from TAG Heuer’s partnership with Oracle Red Bull Racing.
Formula 1’s announcement describes TAG Heuer’s return to the role, which it previously held from 1992 to 2003. The announcement also quotes Formula 1 President and CEO Stefano Domenicali welcoming the brand and refers to Formula 1’s 75th year. See Formula 1’s announcement and its official partner directory.
TAG Heuer’s role includes trackside timekeeping instruments as well as championship branding. Its 2025 season article describes custom-engineered pit-lane clocks inspired by the brand’s 1986 Formula 1 Series 1 watch. These are trackside clocks, not consumer wristwatches.
Formula One World Championship Limited’s 2025 announcement attributes 230 wins, 595 podiums, 8,882 points, 11 World Constructors’ Championships, and 14 World Drivers’ Championships to TAG Heuer’s F1 team associations. Those are the publisher’s historical figures, not results achieved by the brand in the 2025 season.
What is the TAG Heuer Red Bull watch called?
TAG Heuer’s 2025 article names the Formula 1 Chronograph x Oracle Red Bull Racing and describes a custom Monaco Split-Seconds Chronograph worn by Max Verstappen at the Australian Grand Prix. The custom Monaco has title-year stars and a lion emblem; the source does not establish it as a standard retail reference.
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Use the exact model description when discussing the Red Bull-associated watch. The partnership alone does not establish a complete list of watches worn by Red Bull drivers or prove that a custom piece is available to purchase as a regular collection model. TAG Heuer’s 2025 account is “All Eyes on the Racing Clocks”.
What is the IWC Mercedes F1 watch?
IWC named the Pilot’s Watch Mark XX Mercedes-AMG PETRONAS Formula One Team as a watch created for the start of the 2025 season. It is the third team watch IWC says it created for its long-standing Mercedes partner.
| Watch | Season or launch context | Details supported by IWC |
|---|---|---|
| Pilot’s Watch Mark XX Mercedes-AMG PETRONAS Formula One Team | Launched for the start of the 2025 season | 40 mm grade-5 titanium case. |
| Pilot’s Watch Performance Chronograph 41 Mercedes-AMG PETRONAS | Launched at the 2023 Las Vegas Grand Prix | Ceratanium case and black lacquered dial; it is an earlier model, not the 2025 launch. |
Keep the launch dates and specifications distinct: the available IWC source does not support treating the 2023 Performance Chronograph as the 2025 team watch. See IWC’s team-watch material.
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Alpine’s official announcement names two H. Moser & Cie. collaborations: the Streamliner Alpine Drivers Edition and the Streamliner Alpine Mechanics Edition. The Drivers Edition is a mechanical chronograph with a skeletonized AgenGraphe movement; the Mechanics Edition is described as the first watch specifically designed for the needs of an F1 team.
The announcement describes the pair’s presentation as limited to 200 sets. That supports the named collaboration and the stated set limit, but does not by itself establish when the watches were released for sale or whether they were available throughout the 2025 season. See Alpine’s announcement.
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What do the Richard Mille partnerships with McLaren and Ferrari establish?
Richard Mille’s official partner pages identify relationships with McLaren F1 Team and Ferrari. Ferrari’s February 2021 announcement describes Richard Mille as Scuderia Ferrari’s team partner and official watch. These sources establish the partnerships, but this research does not provide a complete list of watches that were official 2025 team models.
Do not present a specific Richard Mille reference as the 2025 McLaren or Ferrari team watch unless a dated product source supports that claim. Ferrari’s partnership spans more than Formula 1, so an associated Ferrari model is not automatically a Formula 1 team edition. The official partner material is available from Richard Mille’s McLaren page and Ferrari page; Ferrari’s 2021 announcement is also part of the cited research.
How should you interpret the Aston Martin and Racing Bulls partnerships?
The reported 2025 map lists Girard-Perregaux with Aston Martin Aramco and Tudor with Visa Cash App Racing Bulls. The available evidence does not establish a specific 2025 Girard-Perregaux model, and Tudor’s current page should not be used to backdate a later model to 2025.
Tudor’s current partnership directory uses the team’s later identity and displays a Black Bay Chrono Carbon “26.” That label is not evidence of a 2025 release. The cited Tudor partnership page supports the current association, while the retrospective overview supports the 2025 listing.
How do you compare F1 team watches?
Compare the relationship, the evidence for the named model, its launch context, and whether the source establishes retail availability. The research supplies no independent price or availability data, so check current listings rather than assuming that a partnership means a watch is for sale.
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| Reader interest | Watch or relationship | What the evidence supports |
|---|---|---|
| Championship connection | TAG Heuer | Official Timekeeper from 2025; its role is distinct from the Red Bull team partnership. |
| Red Bull-associated watches | Formula 1 Chronograph x Oracle Red Bull Racing; custom Monaco Split-Seconds Chronograph | Both are named in TAG Heuer’s 2025 article; the Monaco is described as custom. |
| Mercedes team watch | IWC Pilot’s Watch Mark XX Mercedes-AMG PETRONAS Formula One Team | Named 2025-season launch; 40 mm grade-5 titanium case. |
| Alpine collaborations | H. Moser & Cie. Streamliner Alpine Drivers Edition and Mechanics Edition | Named by Alpine; the announcement describes a 200-set paired presentation. Confirm retail timing and availability separately. |
| McLaren or Ferrari partnership | Richard Mille | Partnerships are documented, but a complete list of official 2025 team models is not established here. |
| Aston Martin or Racing Bulls | Girard-Perregaux or Tudor | Listed in the 2025 partner map; model-level evidence is limited, and later Tudor material should not be backdated. |
What does a team watch partnership prove?
A partnership establishes an association between a brand and a championship, constructor, or racing program. It does not automatically prove that every driver wore a particular model, that a named watch was a standard retail product, or that a marketplace listing is authorized.
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Frequently Asked Questions
Which watch brands sponsored F1 teams in 2025?
The reported map lists TAG Heuer with Red Bull Racing, IWC with Mercedes, H. Moser & Cie. with Alpine, Richard Mille with McLaren and Ferrari, Girard-Perregaux with Aston Martin, and Tudor with Visa Cash App Racing Bulls. TAG Heuer also held the separate championship-wide Official Timekeeper role.
What watch does Max Verstappen wear?
TAG Heuer’s 2025 article says Verstappen wore a custom Monaco Split-Seconds Chronograph at the Australian Grand Prix. The research does not establish a complete inventory of his personal watches, and the custom watch should not be presented as a regular retail model.
Was Rolex Formula 1’s Official Timekeeper in 2025?
No. Formula 1 announced TAG Heuer as Official Timekeeper from the 2025 season. The role was part of Formula 1’s 10-year partnership with LVMH.
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- KNOW YOUR SLEEP SCORE—With advanced sleep tracking, Series 11 gives you a daily sleep score. It’s an easy way to help measure and understand the quality of your sleep, so you can make it more restorative.
- GET HYPERTENSION NOTIFICATIONS—Did you know that Series 11 can spot signs of chronic high blood pressure? By analyzing how your blood vessels respond to beats of the heart, it can notify you of possible hypertension.*
- SAFETY FEATURES—A smartwatch that puts your safety first. Series 11 can detect a hard fall or severe car crash, automatically help connect you with emergency services, and notify your emergency contacts.* Check In can automatically notify a loved one when you’ve arrived at your destination.
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What is the 2025 Mercedes F1 team watch?
IWC’s Pilot’s Watch Mark XX Mercedes-AMG PETRONAS Formula One Team launched for the start of the 2025 season. IWC lists its case size as 40 mm and material as grade-5 titanium.
What are the Alpine H. Moser F1 watch models?
Alpine names the Streamliner Alpine Drivers Edition and Streamliner Alpine Mechanics Edition. Its announcement describes the Drivers Edition as a mechanical chronograph with a skeletonized AgenGraphe movement and the Mechanics Edition as designed for F1 team needs.
Were all the watches in the partner list available to buy in 2025?
No. A partnership or product announcement does not establish retail timing or current stock. Check official brand information and current seller, warranty, authenticity, and return details before buying.
The bottom line
TAG Heuer was Formula 1’s Official Timekeeper in 2025, with a separate partnership with Oracle Red Bull Racing. IWC’s Pilot’s Watch Mark XX was the named Mercedes team watch for the season, and Alpine officially named two H. Moser & Cie. Streamliner collaborations. The broader team map is useful, but model claims should follow the strength and date of the evidence—not just the existence of a partnership.
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