Cyber Monday 2025 was December 1, 2025, and these Apple offers have expired. The roundup is still useful as a reference for judging future Apple promotions: Apple offered gift cards with qualifying purchases, while retailers supplied most of the direct price cuts.
Among the watch deals, NBC Select reported the Apple Watch SE 3 at about $199, Tom’s Guide reported the Series 11 GPS 42mm at $329, and NBC Select reported the previous-generation Apple Watch Ultra 2 at $599. The wider sale also covered AirPods, iPad, MacBook Air and Mac mini models.
The best Apple Watch Cyber Monday deals
| Model | Cyber Monday 2025 price | Reported regular price | Retailer or reporting source |
|---|---|---|---|
| Apple Watch SE 3, GPS, 40mm | $199–$200 | $249 | Amazon, Walmart; NBC Select |
| Apple Watch Series 11, GPS, 42mm | $329 | $399 | Amazon; Tom’s Guide |
| Apple Watch Series 11, GPS, 46mm | $359 | $429 | Amazon; Tom’s Guide |
| Apple Watch Series 11, cellular, 42mm | $440 | $499 | 9to5Mac retailer snapshot |
| Apple Watch Series 11, cellular, 46mm | $459 | $529 | 9to5Mac retailer snapshot |
| Apple Watch Ultra 2 | $599 | $799 | Best Buy; NBC Select |
Apple Watch SE 3: the lowest-cost choice
NBC Select reported that the GPS 40mm Apple Watch SE 3 fell to approximately $199–$200 at Amazon and Walmart, compared with a $249 regular price. NBC Select described it as a lowest-price-ever offer at the time.
That made the SE 3 the most accessible entry point in the sale. It was a sensible option for someone buying a first Apple Watch, replacing an older SE, or wanting basic activity, notification and workout functions without paying Series 11 prices.
#1 Best Overall
- GET SMARTER HEALTH INSIGHTS—Apple Watch SE 3 is an advanced health tracker that helps you better understand your body. The smartwatch sends alerts for an irregular heart rhythm, or an unusually high or low heart rate.* You can view your overnight health tracking metrics with the Vitals app,* track your sleep score, and get sleep apnea notifications.*
- A GREAT FITNESS TRACKER—SE 3 can track your workouts in a healthy number of ways—from running and strength training to simply achieving your 10K steps a day. With real-time metrics and Workout Buddy powered by Apple Intelligence from your nearby iPhone,* you’ll hit your goals like never before.
- KEEP HELP CLOSE AT HAND—SE 3 is a smartwatch that can detect a hard fall or severe car crash and automatically help connect you to emergency services and notify your emergency contacts.* Check In can automatically notify a loved one when you’ve arrived at your destination.
- WOMEN’S HEALTH INSIGHTS—SE 3 has advanced sensors that track your wrist temperature while you sleep. With this smartwatch, you can log your periods and symptoms, get period predictions, and get notified of cycle deviations.*
- GREAT BATTERY LIFE AND FASTER CHARGING—Enjoy a smartwatch with all-day, 18-hour battery life* from sunup to sundown. Then charge up to twice as fast as SE 2* and get up to 8 hours of battery in just 15 minutes.*
Apple Watch Series 11: the best mainstream deal
Tom’s Guide reported GPS Series 11 prices of $329 for the 42mm version and $359 for the 46mm version. Those prices were $70 below the reported regular prices of $399 and $429.
9to5Mac recorded cellular versions at $440 for the 42mm model and $459 for the 46mm model. Buyers needed to consider whether cellular connectivity justified the higher upfront cost and any continuing carrier charge.
Apple Watch Ultra 2: a large discount on the outgoing model
NBC Select reported that Best Buy offered the Apple Watch Ultra 2 at $599, down from $799. Amazon and Target listings were higher in the reported snapshots.
This was a previous-generation Ultra deal following the launch of the Ultra 3, not a discount on Apple’s newest rugged watch. The lower price made the Ultra 2 an option for buyers who wanted its larger case, durability and battery life, but it was not the latest Ultra.
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| Model | Reported sale price | Reported regular price | Retailer or reporting source |
|---|---|---|---|
| AirPods 4 | $79 at Amazon | $129 | Tom’s Guide; briefly $69 during Black Friday |
| AirPods 4 with Active Noise Cancellation | $99 at Amazon | $179 | Tom’s Guide |
| AirPods Pro 2 | About $193–$197 | $249 | Best Buy snapshots; Tom’s Guide |
| AirPods Pro 3 | $219, later $179 | Varied | Tom’s Guide and later NBC Select reports |
| AirPods Max | $399–$400 | About $549 | Best Buy; Tom’s Guide |
Tom’s Guide reported regular AirPods 4 at $79 on Cyber Monday, but noted the model had briefly reached $69 during Black Friday. That is a reminder that Cyber Monday did not automatically produce the lowest Apple price.
Tom’s Guide reported AirPods 4 with Active Noise Cancellation at $99, compared with $179. AirPods Pro 2 prices at Best Buy were reported between approximately $193 and $197.
Rank #2
- GET SMARTER HEALTH INSIGHTS—Apple Watch SE 3 is an advanced health tracker that helps you better understand your body. The smartwatch sends alerts for an irregular heart rhythm, or an unusually high or low heart rate.* You can view your overnight health tracking metrics with the Vitals app,* track your sleep score, and get sleep apnea notifications.*
- A GREAT FITNESS TRACKER—SE 3 can track your workouts in a healthy number of ways—from running and strength training to simply achieving your 10K steps a day. With real-time metrics and Workout Buddy powered by Apple Intelligence from your nearby iPhone,* you’ll hit your goals like never before.
- KEEP HELP CLOSE AT HAND—SE 3 is a smartwatch that can detect a hard fall or severe car crash and automatically help connect you to emergency services and notify your emergency contacts.* Check In can automatically notify a loved one when you’ve arrived at your destination.
- WOMEN’S HEALTH INSIGHTS—SE 3 has advanced sensors that track your wrist temperature while you sleep. With this smartwatch, you can log your periods and symptoms, get period predictions, and get notified of cycle deviations.*
- GREAT BATTERY LIFE AND FASTER CHARGING—Enjoy a smartwatch with all-day, 18-hour battery life* from sunup to sundown. Then charge up to twice as fast as SE 2* and get up to 8 hours of battery in just 15 minutes.*
AirPods Pro 3 pricing cannot be reduced to one definitive Cyber Monday number. Tom’s Guide recorded $219 at Amazon in one snapshot, while a later NBC Select update listed $179 at Amazon and Walmart as a lowest-price-ever offer. The price and retailer therefore matter when making a comparison.
Tom’s Guide reported AirPods Max at approximately $399–$400 at Best Buy, down from roughly $549.
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iPad deals
| Model and configuration | Reported sale price | Reported regular price | Reporting source |
|---|---|---|---|
| 11-inch iPad Air, M3, Wi-Fi, 128GB | $499 at Amazon | $599 | Tom’s Guide |
| 13-inch iPad Air, M3, Wi-Fi, 128GB | $649 at Amazon | $799 | Tom’s Guide |
| iPad mini 7, A17 Pro | $349 at Best Buy | $499 | Tom’s Guide |
| 11-inch standard iPad | $329 at Amazon | $349 | NBC Select |
| 11-inch iPad Pro, M5, 256GB | $1,326 at Amazon | $1,399 | NBC Select |
Tom’s Guide reported the 11-inch iPad Air with M3 at $499 and the 13-inch version at $649. Both were 128GB Wi-Fi configurations. The iPad mini 7 with A17 Pro was $349 from Best Buy, $150 below the reported $499 regular price; Tom’s Guide noted that the lower Amazon price had disappeared by the end of the event.
NBC Select recorded the standard 11-inch iPad at $329 at Amazon, compared with $349. NBC Select also listed the 11-inch M5 iPad Pro at $1,326 versus $1,399, making neither one of the strongest discounts in the roundup.
MacBook and Mac mini deals
| Model and configuration | Reported sale price | Reported regular price | Retailer or reporting source |
|---|---|---|---|
| 13-inch MacBook Air, M4, 16GB/256GB | $749 at Amazon; briefly $738 | $999 | 9to5Mac; Tom’s Guide reported the temporary price |
| 15-inch MacBook Air, M4, 16GB/256GB | $949 at Amazon | $1,199 | 9to5Mac |
| MacBook Air, M2, 16GB/256GB | $599 at Best Buy | $799 | Tom’s Guide |
| Mac mini, M4, 16GB/256GB | $479 at Amazon | $599 | 9to5Mac |
| Mac mini, M4, 16GB/512GB | $669 at Amazon | — | 9to5Mac |
| Mac mini, M4, 24GB/512GB | $869 at Amazon | — | 9to5Mac |
| 14-inch MacBook Pro, M5 | From $1,349 | From $1,599 | 9to5Mac |
9to5Mac reported the 13-inch M4 MacBook Air at $749 at Amazon against a $999 regular price. Tom’s Guide also recorded a temporary Amazon price of $738, so $749 is the more useful general reference rather than a claim that every shopper saw the same price.
9to5Mac reported the 15-inch M4 MacBook Air with 16GB of memory and 256GB of storage at $949, down from $1,199. Tom’s Guide reported Best Buy’s $599 offer on the older M2 MacBook Air. It should not be confused with the M4 model.
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1Repair Windows errors before they cause bigger problems2Fix the driver behind crashes, sound loss and screen glitches3Clear out junk files and repair common Windows errorsRank #3
- GET SMARTER HEALTH INSIGHTS—Apple Watch SE 3 is an advanced health tracker that helps you better understand your body. The smartwatch sends alerts for an irregular heart rhythm, or an unusually high or low heart rate.* You can view your overnight health tracking metrics with the Vitals app,* track your sleep score, and get sleep apnea notifications.*
- A GREAT FITNESS TRACKER—SE 3 can track your workouts in a healthy number of ways—from running and strength training to simply achieving your 10K steps a day. With real-time metrics and Workout Buddy powered by Apple Intelligence from your nearby iPhone,* you’ll hit your goals like never before.
- KEEP HELP CLOSE AT HAND—SE 3 is a smartwatch that can detect a hard fall or severe car crash and automatically help connect you to emergency services and notify your emergency contacts.* Check In can automatically notify a loved one when you’ve arrived at your destination.
- WOMEN’S HEALTH INSIGHTS—SE 3 has advanced sensors that track your wrist temperature while you sleep. With this smartwatch, you can log your periods and symptoms, get period predictions, and get notified of cycle deviations.*
- GREAT BATTERY LIFE AND FASTER CHARGING—Enjoy a smartwatch with all-day, 18-hour battery life* from sunup to sundown. Then charge up to twice as fast as SE 2* and get up to 8 hours of battery in just 15 minutes.*
9to5Mac listed the M4 Mac mini at $479 for 16GB of memory and 256GB of storage. The 16GB/512GB and 24GB/512GB versions were listed at $669 and $869. 9to5Mac reported the M5 MacBook Pro from $1,349, down from $1,599, with some configurations reaching $300 off.
What Apple offered directly
MacRumors reported that Apple’s own promotion ran from November 28 through December 1, 2025. It was primarily a qualifying-purchase Apple Gift Card event, not a conventional sitewide sale with the same cash reductions found at Amazon, Best Buy, Walmart or B&H.
That meant shoppers had two different calculations:
- Buy from a retailer for an immediate reduction in the checkout price.
- Buy from Apple when the gift-card value, configuration, returns process or direct support made the official store more useful.
A gift card is not identical to an outright discount. It reduces the effective cost only if the buyer will use the credit on a later Apple purchase.
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How to assess these deals after the event
- Identify the exact generation. The $599 Best Buy MacBook Air offer was an M2 model; the M4 comparison was around $738–$749 in Tom’s Guide and 9to5Mac reports.
- Check size, connectivity and storage. A 42mm GPS Apple Watch Series 11 is not directly comparable with a 46mm cellular model. The same applies to iPads and Macs with different storage capacities.
- Separate the list price from the actual recent price. The reported AirPods 4 Black Friday low of $69, from Tom’s Guide, was below its reported $79 Cyber Monday price.
- Attach a date and retailer to volatile prices. Tom’s Guide recorded AirPods Pro 3 at $219 at Amazon in one snapshot; NBC Select later listed $179 at Amazon and Walmart.
- Include ongoing service costs. Cellular Apple Watch offers may require a carrier plan. A device bundled as “free” with an iPhone or other hardware is not the same as an unlocked, outright discount.
Expired-deal verdict
The Apple Watch SE 3 at around $199 was the clearest budget buy, while the Series 11 at $329 for GPS 42mm offered the best balance for many iPhone owners. The Ultra 2 at $599 was the notable premium-watch reduction, provided buyers accepted that it was the previous-generation model. NBC Select, Tom’s Guide and 9to5Mac reported these historical prices; they are not current offers.
Outside the watch range, Tom’s Guide reported the $99 AirPods 4 with Active Noise Cancellation, the $499 11-inch M3 iPad Air, the $349 iPad mini 7 and the $749 M4 MacBook Air as notable offers. These were historical Cyber Monday 2025 prices, not live offers on August 9, 2026.
Rank #4
- A FULL-FEATURED HEALTH TRACKER—Apple Watch Series 11 gives you invaluable insights about your body, right from your wrist. Take an ECG anytime* and get alerts for a high and low heart rate or an irregular rhythm*—so you can stay closer to your heart. You can also view your overnight health tracking metrics with the Vitals app* and be notified of possible sleep apnea.*
- KNOW YOUR SLEEP SCORE—With advanced sleep tracking, Series 11 gives you a daily sleep score. It’s an easy way to help measure and understand the quality of your sleep, so you can make it more restorative.
- GET HYPERTENSION NOTIFICATIONS—Did you know that Series 11 can spot signs of chronic high blood pressure? By analyzing how your blood vessels respond to beats of the heart, it can notify you of possible hypertension.*
- SAFETY FEATURES—A smartwatch that puts your safety first. Series 11 can detect a hard fall or severe car crash, automatically help connect you with emergency services, and notify your emergency contacts.* Check In can automatically notify a loved one when you’ve arrived at your destination.
- A POWERFUL FITNESS TRACKER—With advanced metrics and motivating features like Pacer, Heart Rate Zones, training load, and Workout Buddy powered by Apple Intelligence from your nearby iPhone*—Series 11 is made to help everyone stay active, from runners and hikers to strength-training enthusiasts.
The Bottom Line
Cyber Monday 2025’s best watch deals were retailer discounts, not a broad Apple price cut: about $199 for the Apple Watch SE 3, $329 for the Series 11 GPS 42mm and $599 for the outgoing Ultra 2 at Best Buy. These historical prices were reported by NBC Select and Tom’s Guide; all listed offers have expired. Use the model, generation, size and connectivity details as benchmarks when comparing future Apple promotions.
FAQ
Was Apple Watch cheaper on Cyber Monday 2025?
Retailers discounted several Apple Watch models. NBC Select reported the SE 3 GPS 40mm at about $199–$200, Tom’s Guide reported the Series 11 GPS 42mm at $329, and NBC Select reported the Apple Watch Ultra 2 at $599 at Best Buy. These offers have expired.
Did Apple have a Cyber Monday sale in 2025?
MacRumors reported that Apple ran a November 28–December 1 shopping event centered on Apple Gift Cards with qualifying purchases. The largest immediate cash discounts generally came from retailers rather than Apple’s own store.
What was the lowest Apple Watch price in the 2025 roundup?
NBC Select reported the lowest Apple Watch price as approximately $199–$200 for the GPS 40mm Apple Watch SE 3 at Amazon and Walmart.
Was the $599 MacBook Air the latest model?
No. Tom’s Guide reported that the $599 Best Buy offer was for the older M2 MacBook Air with 16GB of memory and 256GB of storage. The newer M4 13-inch MacBook Air was reported around $738–$749 at Amazon during Cyber Monday.
Quick Recap
Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.




