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Bulova Super Seville: The 1970s Day-Date Returns With Precisionist Quartz

Bulova’s Super Seville revival pairs 1970s Day-Date styling with Precisionist quartz. Compare current references by case size, dial, finish and date display.
Estimate3–4 min Catalogued SpecialistWatchRanker Team
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The Bulova Super Seville is a modern revival of the brand’s 1970s Day-Date design, pairing a retro case-and-bracelet look with a Precisionist quartz movement. The current collection is not one uniform specification: case widths, dial materials, finishes and date displays vary by reference. Bulova says its 262kHz movement is accurate to seconds per year and has a sweeping seconds hand; those are manufacturer claims, not independently verified test results here.

What is the Bulova Super Seville?

Bulova positions the Super Seville as a return to its 1970s Super Seville Day-Date design. The brand’s collection page frames it as a throwback to that decade, while the current watches use Precisionist quartz rather than a vintage mechanical movement. The heritage connection is therefore about design and naming, not evidence that the modern watch continues the original movement.

The revival’s appeal is the contrast: a retro-inspired case and bracelet paired with modern quartz technology. Bulova’s current assortment also includes stone dials and multiple finishes, so the collection is better understood as a family of stylistic variations than as a single watch with one fixed set of specifications.

What is different about the modern movement?

Bulova describes the current Super Seville’s proprietary Precisionist movement as an 8-jewel quartz mechanism that vibrates at 262kHz. The company says it is accurate to seconds per year, has increased resistance to temperature changes and drives a sweeping seconds hand. These are Bulova’s descriptions; no independent accuracy or temperature testing is established here.

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#1 Best Overall
Sale
Bulova Super Seville Black Dial Two-Tone Stainless Steel Bracelet Watch 37.5mm - 98B458
  • Drawing inspiration from the incredible Bulova Super Seville Day-Date of the 1970s, the men's Bulova Super Seville merges retro aesthetics with state-of-the-art movement technology for a timeless modern appeal
  • With versatility for every style, the gold- and silver-tone stainless steel 38mm case strikes a bold stance with a seamless silhouette created by the TV-shaped case transitioning into the integrated 3-link two-tone stainless steel bracelet, which features a push-button deployant clasp
  • The new Bulova Super Seville is powered by our proprietary high-precision quartz Precisionist movement, a revolutionary 8-jewel quartz mechanism vibrating at a remarkable 262kHz, accurate to seconds per year with increased resistance to temperature changes, and with a smooth sweeping second hand

The sweeping hand gives the watch a different visual rhythm from the familiar one-second ticking of many quartz watches. It does not make the Super Seville mechanical: Bulova identifies the movement as quartz.

How do the current Super Seville references compare?

These official U.S. product-page examples show why it is worth checking the reference rather than relying on the collection name alone. Bulova’s listed water-resistance wording for all three is “WR [Splash Resistant]”; the pages do not establish a depth rating, so that label should not be read as a swimming or diving recommendation.

Rank #2
Sale
Bulova Super Seville 97B237
  • ['- 38mm case strikes a bold stance with a seamless silhouette created by the TV-shaped case transitioning into the matching integrated 3-link stainless steel bracelet, which features a push-button deployant clasp.', '- An elegant, grooved coin edge bezel enhances the case and surrounds a flat sapphire crystal and its date magnifier.', '- The compelling dial is a verdant vertical brushed green, with polished gold-tone hands and indices and a date situated perfectly at 3 o'clock.', '- The new Bulova Super Seville is powered by our proprietary high-precision quartz Precisionist movement, a revolutionary 8-jewel quartz mechanism vibrating at a remarkable 262kHz, accurate to seconds per year with increased resistance to temperature changes, and with a smooth sweeping second hand.']
Reference Case and styling Dial and display Other listed details
96A344 Magnesite 35mm silver-tone stainless-steel case; 10mm lug width; all-silver-tone styling White magnesite dial with dark veining Sapphire crystal; Bulova lists an 8-jewel Precisionist movement; launch date shown as May 20, 2026
98A336 Jade 35mm two-tone stainless-steel case Green jade dial Sapphire crystal; launch date shown as June 4, 2026
98B462 blue dial 37.5mm listed case width Brushed blue dial; date at 3 o’clock with magnifier Sapphire crystal; the indexed Bulova page showed it temporarily out of stock, a status that may change

Bulova’s wider collection listing also includes sodalite and hawk’s-eye versions, a limited-edition Year of the Horse model and a Complecto collaboration. Bulova describes the Complecto edition as limited to 718 pieces and available only on Bulova.com; check its current listing and availability because assortment and stock can change.

Which Super Seville should you compare?

Start with the exact reference and the details that affect how the watch will look and fit. The examples above span 35mm and 37.5mm case widths, stone and conventional dials, silver-tone and two-tone finishes, and different date presentations. Those distinctions are more useful than treating one as a universal upgrade over another.

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Rank #3
Sale
Bulova Super Seville Mini Red Mother-of-Pearl Dial Stainless Steel Watch 25mm - 96L354
  • Drawing inspiration from the incredible Bulova Super Seville of the 1970s, the Super Seville Mini delivers classic aesthetics for timeless appeal
  • With versatility for every wardrobe, the 25mm stainless steel case impresses with a seamless silhouette transitioning into the matching integrated 3-link stainless steel bracelet, which features a push-button deployant clasp
  • Embrace an effortless elegance with the women's Bulova Super Seville Mini
  • For a smaller case and distinctive stone pattern: compare the 35mm 96A344, with its white magnesite dial and dark veining.
  • For a smaller case with a green stone dial and two-tone finish: compare the 35mm 98A336.
  • For a larger listed case and a more conventional date display: compare the 37.5mm 98B462, whose date is at 3 o’clock beneath a magnifier.
  • For a less common dial or special-edition design: check the current collection listing for sodalite, hawk’s-eye, Year of the Horse and Complecto variants.

Before buying, confirm the exact reference, case width, dial and finish on the seller’s live listing. Bulova’s product pages show different reference-level prices and availability, and those details can change; no single current price or stock state is assumed here.

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What to know about water resistance and buying

For the cited references, Bulova uses the wording “WR [Splash Resistant].” It is not a stated depth rating. If your intended use involves swimming or diving, do not infer suitability from that label; seek a specific rating and guidance for the exact watch.

Rank #4
Sale
Bulova Super Seville Red Dial Gold-Tone Stainless Steel Year of the Horse Limited Edition Watch 37.5mm - 97B242
  • Bulova pays homage to the Chinese Zodiac with a captivating new limited edition of its iconic men's Super Seville timepiece
  • Accentuated by a gold-tone stainless steel case with a grooved coin edge bezel and matching bracelet, the Year of the Horse is embodied by a layered dial with traditional Chinese colors of red and gold, bringing a rearing stallion to life surrounded by floral elements in a vibrant, dimensional show of artistry

Bulova says customers can buy through Bulova.com or a partner store and offers retailer discovery through its site. Whichever route you choose, match the reference number and verify the seller, availability and purchase terms on the current listing.

Sources

Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.

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