Apple’s 2025 U.S. Black Friday event ran from November 28 through December 1 and offered Apple Gift Cards with selected purchases; retailers separately advertised cash discounts on Apple products. The event has ended, so its prices are historical examples, not current offers. Compare the same product configuration and treat an Apple Gift Card as future-use credit, not an immediate checkout discount.
Apple Black Friday 2025: gift cards versus retailer discounts
Apple’s promotion was not a universal markdown. According to 9to5Mac’s report on the U.S. event, eligible purchases could receive gift cards of up to $250 for Macs, up to $100 for iPads, $50 for Apple Watch Series 11 or SE 3, and up to $75 for selected AirPods. Which products qualified varied by category.
Retailers, meanwhile, advertised cash discounts on products including AirPods 4 with ANC, iPad Air, MacBook Air and Apple Watch Series 11. Contemporary deal roundups from Macworld and TechRadar covered these offers, but each price depended on the retailer, date, market and exact configuration. Those offers have ended.
How to compare the offers
| What to compare | Why it matters |
|---|---|
| Final checkout price | Compare the same model and configuration across retailers. A cash discount reduces what you pay at checkout. |
| Gift-card usefulness | An Apple Gift Card is for a future purchase, App Store content or services. Its practical value depends on whether you will use it. |
| Exact model and configuration | Generation, storage, size and connectivity can change both price and value. |
| Offer conditions and location | Eligibility, dates, currency, retailer and any carrier or trade-in requirements can differ. |
| Availability | Seasonal offers can expire or sell out. Do not treat a historical listing as a live deal. |
What was available in each category
AirPods
Apple’s reported U.S. event included gift cards of up to $75 for selected AirPods. Retailers also advertised cash discounts, including on AirPods 4 with ANC. Eligibility and retailer prices varied, so a deal comparison should identify the exact AirPods model and seller rather than treating all AirPods as equivalent.
#1 Best Overall
- REBUILT FOR COMFORT — AirPods 4 have been redesigned for exceptional all-day comfort and greater stability. With a refined contour, shorter stem, and quick-press controls for music or calls.
- ACTIVE NOISE CANCELLATION — AirPods 4 with Active Noise Cancellation help reduce outside noise before it reaches your ears, so you can immerse yourself in what you’re listening to.*
- HEAR THE WORLD AROUND YOU — The powerful H2 chip comes to AirPods 4. Adaptive Audio seamlessly blends ANC and Transparency mode — which lets you comfortably hear and interact with the world around you exactly as it sounds — to provide the best listening experience in any environment.* And when you’re speaking with someone nearby, Conversation Awareness automatically lowers the volume of what’s playing.*
- IMPROVED SOUND AND CALL QUALITY — Voice Isolation improves the quality of calls in loud conditions. Using advanced computational audio, it reduces background noise while isolating and clarifying the sound of your voice for whomever you’re speaking to.*
- MAGICAL EXPERIENCE — Just say “Siri” or “Hey Siri” to play a song, make a call, or check your schedule.* And with Siri Interactions, now you can respond to Siri by simply nodding your head yes or shaking your head no.* Pair AirPods 4 by simply placing them near your device and tapping Connect on your screen.* Easily share a song or show between two sets of AirPods.* An optical in-ear sensor knows to play audio only when you’re wearing AirPods and pauses when you take them off. And you can track down your AirPods and Charging Case with the Find My app.*
iPad
Apple offered gift cards of up to $100 with eligible iPad purchases, according to 9to5Mac’s event report. Retailer roundups also covered discounts on iPad Air. Compare the specific iPad generation, storage and connectivity, and remember that the gift card was a future-use incentive rather than money taken off the checkout price.
Apple Watch
The reported Apple offer included a $50 gift card with eligible Apple Watch Series 11 or SE 3 purchases. Retailers advertised cash discounts on Apple Watch Series 11 as well. Check the exact model and connectivity configuration before comparing any historical price.
Rank #2
- REBUILT FOR COMFORT — AirPods 4 have been redesigned for exceptional all-day comfort and greater stability. With a refined contour, shorter stem, and quick-press controls for music or calls.
- PERSONALIZED SPATIAL AUDIO — Personalized Spatial Audio with dynamic head tracking places sound all around you, creating a theater-like listening experience for music, TV shows, movies, games, and more.*
- IMPROVED SOUND AND CALL QUALITY — AirPods 4 feature the Apple-designed H2 chip. Voice Isolation improves the quality of phone calls in loud conditions. Using advanced computational audio, it reduces background noise while isolating and clarifying the sound of your voice for whomever you’re speaking to.*
- MAGICAL EXPERIENCE — Just say “Siri” or “Hey Siri” to play a song, make a call, or check your schedule.* And with Siri Interactions, now you can respond to Siri by simply nodding your head yes or shaking your head no.* Pair AirPods 4 by simply placing them near your device and tapping Connect on your screen.* Easily share a song or show between two sets of AirPods.* An optical in-ear sensor knows to play audio only when you’re wearing AirPods and pauses when you take them off. And you can track down your AirPods and Charging Case with the Find My app.*
- LONG BATTERY LIFE — Get up to 5 hours of listening time on a single charge. And get up to 30 hours of total listening time using the case.*
Mac
Apple’s reported promotion offered gift cards of up to $250 with eligible Mac purchases. Macworld’s coverage cited a $200 U.S. gift card for eligible MacBook Air purchases and $250 for MacBook Pro, while retailer roundups covered cash discounts on MacBook Air and other Macs. These are reported historical promotion examples; eligibility varied, and the event is over.
How to assess a historical deal
- Confirm the market and date. The figures here concern the reported U.S. event. Do not mix them with offers in other countries or later promotions.
- Match the configuration. Check the product generation, size, storage and connectivity before comparing prices.
- Separate cash savings from credit. Record the retailer checkout price separately from any Apple Gift Card amount.
- Read the terms. Verify eligible products and any retailer, carrier or trade-in conditions before comparing an offer.
- Check current availability. The cited 2025 offers have ended. Verify any new seasonal offer and its final checkout price before buying.
FAQ
Are Apple Black Friday 2025 deals still available?
No. The reported U.S. event ran from November 28 through December 1, 2025. Prices from its deal roundups are historical, not current offers.
Rank #3
- WORLD’S BEST IN-EAR ACTIVE NOISE CANCELLATION — Removes up to 2x more unwanted noise than AirPods Pro 2* so you can stay fully immersed in the moment.*
- BREAKTHROUGH AUDIO PERFORMANCE — Experience breathtaking, three-dimensional audio with AirPods Pro 3. A new acoustic architecture delivers transformed bass, detailed clarity so you can hear every instrument, and stunningly vivid vocals.
- HEART RATE SENSING — Built-in heart rate sensing lets you track your heart rate and calories burned for up to 50 different workout types.* With iPhone, you will have access to the Move ring, step count, and the new Workout Buddy,* powered by Apple Intelligence.*
- LIVE TRANSLATION — Communicate across language barriers using Live Translation,* enabled by Apple Intelligence.*
- EXTENDED BATTERY LIFE — Get up to 8 hours of listening time with Active Noise Cancellation on a single charge. Or up to 10 hours in Transparency using the Hearing Aid feature.*
Was Apple’s 2025 offer a discount at checkout?
Apple’s reported promotion gave Apple Gift Cards with selected purchases. Retailers separately advertised cash discounts. A Gift Card is for future use and should not automatically be counted as cash off the purchase.
Which Apple products had Black Friday deals in 2025?
Coverage included AirPods, iPad, Apple Watch and Mac. Apple’s gift-card eligibility varied by product, while retailer offers and prices depended on the seller and exact configuration.
Rank #4
- WHY APPLECARE+ - Get protection, service and support direct from Apple. AppleCare+ covers unlimited repairs for accidental damage, like a cracked display, and includes coverage for the hardware and battery. Get convenient service at Apple Stores and Apple Authorized Service Providers around the world or Express Replacement Service so you don’t have to wait for a repair. Help is easy with 24/7 priority tech support from Apple experts.
- REBUILT FOR COMFORT — AirPods 4 have been redesigned for exceptional all-day comfort and greater stability. With a refined contour, shorter stem, and quick-press controls for music or calls.
- ACTIVE NOISE CANCELLATION — AirPods 4 with Active Noise Cancellation help reduce outside noise before it reaches your ears, so you can immerse yourself in what you’re listening to.*
- HEAR THE WORLD AROUND YOU — The powerful H2 chip comes to AirPods 4. Adaptive Audio seamlessly blends ANC and Transparency mode — which lets you comfortably hear and interact with the world around you exactly as it sounds — to provide the best listening experience in any environment.* And when you’re speaking with someone nearby, Conversation Awareness automatically lowers the volume of what’s playing.*
- IMPROVED SOUND AND CALL QUALITY — Voice Isolation improves the quality of calls in loud conditions. Using advanced computational audio, it reduces background noise while isolating and clarifying the sound of your voice for whomever you’re speaking to.*
How should I compare Apple Gift Cards with retailer discounts?
Compare the final cash price for the same configuration, then consider how much the future-use card is worth to you. If you would not otherwise spend with Apple, the card may be worth less to you than its face value.
Can I use these historical prices to shop now?
No. The event and cited offers have ended. Verify the current retailer, configuration, availability and checkout price for any deal you are considering.
Quick Recap
Best Value
- ACTIVE NOISE CANCELLATION—AirPods 5 offer improved Active Noise Cancellation to help reduce outside noise, at their best value yet.
- HEAR THE WORLD AROUND YOU—Adaptive Audio blends Active Noise Cancellation and Transparency for the best listening experience in any environment.* Conversation Awareness automatically lowers the volume of what’s playing if you start talking.*
- LIVE TRANSLATION—Communicate across languages using Live Translation, enabled by Apple Intelligence.*
- NEW SIRI AI—Get more done every day with hands-free access to an even more powerful and personalized AI assistant on your iPhone.* Ask open-ended questions, brainstorm, and have full conversations.
- IMPROVED SOUND AND CALL QUALITY—Next-generation Adaptive EQ for better sound quality. Voice Isolation improves call quality in loud conditions,* using advanced computational audio to reduce background noise and clarify your voice.
Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.
