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Gucci x Fnatic: The 2020 Dive Watch Collaboration Explained

Gucci and Fnatic announced a 100-piece Dive watch collaboration in 2020, combining a 40mm black-and-orange design with Fnatic branding and a planned Gucci Arcade game.
Estimate3–4 min Catalogued SpecialistWatchRanker Team
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Gucci and Fnatic’s limited-edition Dive watch was announced on 25 June 2020 as a 100-piece collaboration pairing Gucci watchmaking with Fnatic’s black-and-orange esports identity. The 40mm Swiss Made watch was inspired by Fnatic’s League of Legends team, and Gucci extended the launch into a companion game. Fnatic now lists the collaboration as sold out.

What was the Gucci x Fnatic Dive watch?

Fnatic’s 25 June 2020 launch announcement described the collaboration as a meeting of watchmaking and gaming, with the design inspired by Fnatic’s League of Legends team. The watch used the Gucci Dive platform as a canvas for the esports organization’s colors and branding.

Fnatic’s announcement specified a 40mm stainless-steel case, black-and-orange bezel, black dial with Super-LumiNova accents, and black rubber strap embossed with Gucci branding. The caseback was engraved with FNATIC and an individual number. The announced specifications also included Swiss Made status and 200-metre water resistance. These details refer to the 2020 collaboration, not other Gucci Dive models. Fnatic’s launch announcement

How many were made, and can you still buy one?

Fnatic’s official launch announcement says the run comprised “only one hundred individually numbered pieces.” A secondary Chinese-language promotional report gave a different figure of 15, and no primary source explains the discrepancy. The clearest primary-source figure is therefore 100, attributed to Fnatic’s launch announcement.

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#1 Best Overall
HAZARD 4 Heavy Water Diver 50mm Titanium Tritium Dive Watch 300M/990 FT Depth, BlackTie
  • Self-contained ever glow tritium-vial lamps; Titanium case is light, strong, and hypoallergenic; high water resistance feature set.
  • Tritium vials are not inset but 80% above the face surface; This makes them visible from the edges Not just from above.
  • Large, substantial, 50 mm high-vies design; Scratch-resistant sapphire crystal glass & crystal interior is anti-reflective coated.
  • The gmt models include a daylight ring Plus an additional hand for tracking a second time zone
  • What's included: Comes mounted with custom T.P.R. Band, 1x military-grade Thermoformed travel case.

Fnatic’s partner page reports that the watch sold out in Europe within 48 hours and in Asia within one week; the page does not state the year or provide sales methodology. Fnatic’s launches page currently labels the collaboration sold out. That establishes Fnatic’s reported regional sell-through and its own page status, not the availability or authenticity of every resale listing. Fnatic’s Gucci partner page · Fnatic launches

How the collaboration connected watches and gaming

The campaign included a planned Gucci Dive game for Gucci Arcade in the Gucci app. Gucci’s launch description presented a submarine bearing Fnatic’s logo navigating an underwater cave, collecting coins and avoiding obstacles. The announcement said the game would arrive in the coming weeks; it does not establish its eventual release or present availability. Fnatic’s launch announcement

Rank #2
Versace V-Code Collection Luxury Mens Watch Timepieces with a Two Tone Bracelet and Case Featuring a Black Dial
  • Case Size Diameter 43mm in Two Tone Case
  • Two Tone Bracelet with Deployant Closure
  • Black Guilloche Dial
  • Luxury Fashion Swiss Watch with 2 Hand Quartz Movement
  • MSRP: 1795.00

Fnatic’s partner page also reports more than 2 million views within a week and readership of more than 150 million through over 25 articles. The page does not identify the year or explain how those figures were measured, so they are best understood as Fnatic’s campaign claims rather than independently documented audience metrics.

On that same page, Piero Braga, identified as CEO of Gucci Timepieces, described the result as “a truly unique timepiece that combines Swiss watchmaking expertise and Gucci creativity with Fnatic’s iconic colouring and logo.”

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Rank #3
GUESS Gold-Tone and Green Multifunction Watch
  • 44mm gold-tone case
  • 8 inch gold-tone bracelet
  • green dial
  • mineral glass lens
  • Water resistant up to 50 meters
Independent reader supportYour contribution helps us test, update, and keep practical guides available for everyone.Support on Ko-Fi

How the Fnatic edition differs from current Gucci Dive watches

Current Gucci Dive offerings are separate products, not continuations of the Fnatic edition. Gucci’s US product page for style 830413 IEZA0 8489 describes a 40mm model with a black-and-grey nylon strap, black dial, automatic movement and 30ATM stated water resistance. Gucci’s collection page describes Swiss-made automatic Dive models at 300 metres, while Gucci’s instructions say the collection watch is not suitable for deep dives. Those current specifications should not be applied to the 2020 Fnatic watch.

Detail 2020 Gucci x Fnatic edition Current Gucci Dive examples
Edition and branding 100 individually numbered pieces, according to Fnatic’s 2020 launch announcement; Fnatic branded Current models; no Fnatic collaboration branding stated on the cited pages
Case and strap 40mm stainless steel; black rubber strap embossed with Gucci branding One US product page lists a 40mm case and black-and-grey nylon strap
Water resistance 200 metres, as announced by Fnatic in 2020 30ATM on the cited US product page; collection copy describes 300 metres
Movement Not stated in Fnatic’s launch announcement Automatic on the cited US product page and in current collection copy
Deep-diving suitability Not stated in the launch announcement Gucci’s instructions say the collection watch is not suitable for deep dives

Sources: Fnatic’s 2020 launch announcement, Gucci US product page, Gucci Dive collection and Gucci instructions.

Rank #4
Invicta Men's Pro Diver Quartz Watch with Gold Tone Stainless Steel Band, Gold (Model: 0074)
  • Gold tone stainless steel case 48mm diameter x 12.5mm thick; Gold dial; Luminous hands and hour markers
  • Japanese quartz movement, VD53 Caliber; Assembled in Japan; SR920SW battery included; Watch weight: 310 grams
  • Gold tone stainless steel band, 215mm L x 26mm W; Band is adjustable by adding/removing links; Fold over safety clasp
  • Flame Fusion crystal; Push/pull crown; Unidirectional stainless steel bezel with gold tone bezel ring; Functional Subdials: 60min, 60sec, 24 hour;200 meter water resistant: Suitable for professional marine activity and surface water sports. Suitable for diving.

Water-resistance figures alone do not make the collaboration and current watches directly comparable as diving equipment. The 2020 figure is the launch specification for that edition; Gucci’s current collection instructions supply an important use limitation for the newer models.

Quick Recap

Best Value
Versace Medusa Deco Men’s Watch, Swiss Made Luxury Designer Watch with Black Guilloche Dial, Yellow Gold IP 43mm Stainless Steel Case, Gold Bracelet, Deployant Clasp, 5 ATM
  • Bold Versace Style – Stand out with the Medusa Deco men’s watch, featuring a black guilloche dial, raised Medusa logo, and signature Greca bezel for a powerful designer look.
  • Swiss Made Luxury Watch – Crafted with Swiss made quality and a 43mm yellow gold IP stainless steel case, this Versace watch adds polished style to business, evening, and special occasion wear.
  • Gold Stainless Steel Bracelet – The matching yellow gold IP bracelet gives this men’s wrist watch a bold statement finish with a secure, comfortable feel on the wrist.
  • Secure Deployant Clasp – Designed with a deployant closure for a polished, comfortable fit, making this luxury bracelet watch easy to wear from day to night.
  • Gift-Ready Designer Watch – A luxury gift he will actually wear, perfect for birthdays, anniversaries, holidays, Father’s Day, graduations, and milestone celebrations.

Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.

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