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Is Floyd Mayweather’s Jacob & Co. Billionaire Watch Worth More Than $15 Million?

The “The Ice Is Right” question concerned Mayweather’s Jacob & Co. Billionaire. Its reported 2020 retail price was US$18 million, but that does not establish today’s market value.
Estimate1–2 min Catalogued SpecialistWatchRanker Team
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The watch in Floyd Mayweather’s “The Ice Is Right” segment was identified as the Jacob & Co. Billionaire. In 2020, its reported original retail price was US$18 million—above the segment’s US$15 million over/under threshold. That historical price does not establish what the one-of-a-kind watch is worth today.

Which watch was in “The Ice Is Right”?

Time+Tide Watches identified the watch as the Jacob & Co. Billionaire in its July 27, 2020 feature about Mayweather and jeweller Greg Yüna. The feature described it as a one-of-a-kind piece produced with Italian businessman, fashion label owner and Formula 1 personality Flavio Briatore. Those are the feature’s reported details, not a current manufacturer listing.

Why was the question set at $15 million?

BetOnline’s July 24, 2020 promotional article framed the question as whether the watch was “OVER $15 MILLION” or “UNDER $15 MILLION.” It also said Mayweather had previously stated he paid US$18 million. Separately, Time+Tide reported an original retail price of US$18 million. The two accounts place the reported retail price and reported payment above the betting threshold, but neither is a current appraisal or documented resale transaction.

What details were reported about the watch?

Time+Tide described a 47.5mm case and an integrated bracelet set with 239 emerald-cut baguette diamond stones, with a manually wound tourbillon inside. These specifications are reported by the 2020 feature; the available sources do not include a primary manufacturer specification sheet.

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Does that mean the watch is worth more than $15 million now?

No current value can be concluded from these figures. The cited accounts date to July 2020, and they do not document a present-day sale, the watch’s current condition or ownership, or a valuation method. An original retail price, an owner’s reported payment and a later resale value are different things. The US$15 million figure was a betting threshold, not an independent market valuation.

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