The five lead sponsors of Windup Watch Fair NYC 2026 are Bremont, Brew, Bulova, Christopher Ward and Oris, according to the organizer’s announcement dated September 23, 2026. The fair runs Friday, October 16 through Sunday, October 18, 2026, at Center415 in Manhattan, and the organizer says admission is free with no registration required.
Who the lead sponsors are
Windup Watch Fair’s announcement names Bremont, Brew, Bulova, Christopher Ward and Oris as the lead sponsors for the 2026 edition. The announcement does not describe the terms of each sponsorship, and it does not present these five brands as the full exhibitor roster. The organizer reports more than 160 participating brands; that figure is the organizer’s own announced count, not an independently audited one.
The table below shows only what the announcement says about each sponsor on site. Where it says nothing, the cell states so.
| Lead sponsor | Activation named in the organizer’s announcement |
|---|---|
| Bremont | Not stated in the announcement |
| Brew | Brew Coffee Bar, listed among on-site features; the announcement does not spell out the sponsor’s full role |
| Bulova | Bulova activation, named as an example of brand programming |
| Christopher Ward | Not stated in the announcement |
| Oris | Not stated in the announcement |
The announcement includes no model-level details for any of the five sponsors, so this article does not assess or rank their watches.
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Dates, hours and venue
| Day | Date (2026) | Announced hours |
|---|---|---|
| Friday | October 16 | 12 p.m.–6 p.m. |
| Saturday | October 17 | 12 p.m.–6 p.m. |
| Sunday | October 18 | 12 p.m.–5 p.m. |
The venue is Center415, 415 Fifth Avenue, between 37th and 38th Streets, Manhattan. The organizer says it opened an additional hall at Center415 to accommodate the expanded lineup. These dates, hours and venue details are subject to organizer updates, so confirm them on the official announcement page before you travel.
Admission and registration
The organizer describes the fair as free and open to everyone, with no registration necessary. That is the position stated in the September 2026 announcement for this edition.
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The announcement names eBay Live as the event’s official streaming partner. The organizer says broadcasts and auctions featuring participating brands and top sellers are intended to extend the fair to viewers beyond New York. The announcement does not give a broadcast schedule or an auction lineup, so viewers who plan to watch remotely will need to check those details directly with the organizer or eBay Live.
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