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SERICA Parade Ref. 1174: Specs, Dial Options and Price

The SERICA Parade Ref. 1174 pairs a stadium-shaped case with a two-hand display. Compare the original dials with the Linen Tobacco and Slate variants, and see reported specifications and current listed price.
Estimate3–4 min Catalogued SpecialistWatchRanker Team
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The SERICA Parade Ref. 1174 is an automatic watch distinguished by a stadium-shaped case and a deliberately minimal display of hours and minutes. The current collection includes the original black and brass-toned versions and two textured Linen variants, Tobacco and Slate. SERICA lists the Linen models at €1,490; specifications below for the original reference are attributed to independent 2024 hands-on coverage, so check the exact variant before buying.

What is the SERICA Parade Ref. 1174?

The Parade is SERICA’s first shaped watch, introduced in November 2024. Its case is an ellipse with straight sides—the form commonly called a stadium shape—and its dial shows only hours and minutes. SERICA says of the design, “The ambition of the parade is not to stand out but to never be forgotten…” (SERICA’s Ref. 1174 collection page).

The name covers the original Ref. 1174-1 and 1174-2, as well as the Linen Ref. 1174-3 and 1174-4. The reference’s 1:1.74 proportion was explained as a design choice in Hodinkee’s 2024 launch coverage; it is the brand’s rationale for the name, not a separately verified engineering standard.

Case size and reported specifications

Fratello’s November 25, 2024 hands-on report gives the original black and brass-toned Ref. 1174 a 35 mm width, 41 mm length and 8.6 mm thickness. These are compact nominal dimensions, but a stadium case can sit differently from a round watch of similar width; wrist fit depends on the individual and should ideally be checked in person.

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Specification Original Ref. 1174, as reported by Fratello in 2024
Case Stainless steel; 35 mm wide × 41 mm long × 8.6 mm thick
Crystal and caseback Sapphire crystal; screw-fastened stainless-steel caseback
Movement Soprod M100 automatic; manual winding and hacking; 28,800 vibrations per hour; 25 jewels
Power reserve 42 hours
Water resistance 100 m / 10 ATM
Strap Black calf leather, 18 mm at the lugs tapering to 14 mm; oval steel pin buckle
Display Hours and minutes

Fratello and Hodinkee reported 8.6 mm thickness for the original model, while Time+Tide reported 8.3 mm. Treat the figure as reported rather than as a confirmed specification for every current suffix. SERICA describes the watch as self-winding and water resistant to 100 meters; it also says the caseback screws pass through the mid-case to secure the bezel and increase compression on O-rings. That is the manufacturer’s explanation of construction, not an independent water-resistance test. Verify the specifications for the precise variant you are considering, especially the strap.

Original and Linen dial options

Original Ref. 1174-1 and 1174-2

The first two versions came with satin black or brass-toned dials. The original design combines sunray finishing with a radial guilloché pattern made up of 48 S-curves and twelve polished, half-sphere applied hour markers. The two-hand layout leaves out a seconds hand. Hodinkee noted at launch that this meant the watch could not be COSC-certified in the same way as some other SERICA releases.

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Linen Ref. 1174-3 and 1174-4

SERICA describes the Linen dial’s relief as inspired by organic cross-weave fabric and retains twelve hand-applied polished hour markers. The variants are named Tobacco (Ref. 1174-3) and Slate (Ref. 1174-4). In later Fratello coverage, the colors were observed as brown-leaning for Tobacco Green and blue for Slate Blue; appearance and sheen can vary with light, so consult SERICA’s current images or arrange a try-on if color is decisive.

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Price and availability

SERICA’s official pages list the Linen versions at €1,490. That listed euro price may vary by region, tax treatment or page updates. The 1174-3 product page showed sold-out or waitlist messaging when accessed on October 5, 2026; that is a dated snapshot, not a guarantee of current stock. Check the live page for the selected reference, price and availability.

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For context, Hodinkee reported a €1,450 launch price for the original Ref. 1174 in November 2024. It is a historical figure, not the current listed price. Current price and variant information is on SERICA’s 1174 collection page and the Ref. 1174-3 Linen product page.

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  • Caliber U680.

What to check before buying

  • Choose by dial and reference. The original black and brass-toned options have sunray and S-curve guilloché; Tobacco and Slate use the newer Linen texture.
  • Confirm fit. The reported original case measures 35 × 41 mm, but those dimensions alone cannot predict how its straight-sided shape will sit on your wrist.
  • Verify the exact variant’s specifications. The detailed movement, thickness and strap figures cited here come from 2024 coverage of the original watch and should not automatically be applied to Linen references.
  • Check live terms. Price, stock, delivery, returns and warranty are subject to SERICA’s current page and terms. The accessed official page described a two-year international warranty from receipt and a 14-day return window from delivery; confirm that these terms still apply before ordering.

Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.

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