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Audemars Piguet’s The Arc is a new manufacturing site in Le Brassus, Switzerland, designed to bring technical departments and watchmaking crafts from across the Vallée de Joux together under one roof. It is a production facility—not a watch collection or the company’s Musée Atelier.
What is The Arc?
The Arc is Audemars Piguet’s manufacturing facility in Le Brassus. The company says it brings nearly 700 employees together and consolidates crafts and technical teams that had been spread across the Vallée de Joux. Audemars Piguet described the inauguration as “bringing together every craft of the Vallée de Joux under one roof” and called it a milestone following its 150th-anniversary celebrations. Audemars Piguet’s announcement does not identify a named speaker for that statement.
The Federation of the Swiss Watch Industry reports that the site covers 23,700 square meters and has Minergie-ECO certification. Its report, dated January 28, 2026, does not provide an energy-saving figure or other quantified environmental performance. Fratello reported a 321-meter glass façade in its January 27, 2026 coverage.
Why did Audemars Piguet build it?
The company’s stated purpose is to bring teams and crafts previously distributed around the Vallée de Joux into a shared workplace. Audemars Piguet says that bringing them together is intended to foster closer collaboration and improve workflows. Those are the project’s stated aims; the available reporting does not establish measured production gains or employee outcomes since the site opened.
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Why is Le Brassus significant?
Le Brassus is closely tied to Audemars Piguet’s origins. The company’s official history says its founders established their workshop there in 1875. Placing The Arc in the village connects a new manufacturing site to the location where the company began, though that history alone does not demonstrate specific economic effects for the region.
How is The Arc different from the Musée Atelier?
The two projects have distinct functions. The Arc is a manufacturing site intended to consolidate technical teams and crafts. The Musée Atelier is a separate cultural and historical institution in Le Brassus; Audemars Piguet describes its museum experience as including traditional workshops. The company’s June 25, 2020 announcement concerns the Musée Atelier, not access to The Arc.
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The available sources do not establish whether The Arc is open to visitors or offers tours, so it should not be treated as a public attraction.
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