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First Look: Louis Erard x Alain Silberstein Smile-Day Grey

The 178-piece Smile-Day Grey pairs a glossy grey dial and colorful hands with a seven-face day display, titanium case and automatic Sellita SW220-1.
Estimate2–3 min Catalogued SpecialistWatchRanker Team
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The Louis Erard x Alain Silberstein Smile-Day Grey, reference 75357TT03.BTT83, pairs a glossy grey dial with three brightly colored signature hands and a seven-face day display. The 40 mm titanium watch is limited to 178 pieces and uses an automatic Sellita SW220-1 movement.

What is the Louis Erard x Alain Silberstein Smile-Day Grey?

It is the grey-dial version of Louis Erard’s Smile-Day collaboration with designer Alain Silberstein. The manufacturer says the partnership began in 2019; Monochrome reported the Grey model in 2024, following earlier khaki- and white-dial Smile-Day versions. Louis Erard lists this reference as a limited edition of 178 pieces.

The model’s defining contrast is its glossy grey dial against red, blue and yellow hands. Monochrome describes the design as drawing on Silberstein’s geometric, color-forward visual language and identifies the dial color as “Stahlgrau.” Those are design descriptions, not claims of hands-on performance testing. Monochrome Watches’ 2024 first look covers the design context.

What does the Smile-Day display show?

At 6 o’clock, the dial combines the date with a day-and-mood display. Rather than spelling out the weekday, a rotating disc presents one of seven illustrated mood faces. The hands keep time in the collaboration’s distinctive palette: red for the hour, blue for the minute and yellow for the seconds.

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#1 Best Overall
Men's Automatic Watches Mechanical Classic 41MM Sunday Calendar Wristwatch
  • 【Sunday Calendar Automatic Watch for Men】⌚Both the case and bracelet are meticulously forged and sculpted from high-quality alloy steel. The dial measures 41 mm in diameter and is only 12.5 mm thick. The entire case features a mirror-polished finish: the central links of the bracelet are mirror-polished, while the sides and seams are brushed, creating an elegant and scratch-resistant finish. The dial is available in a variety of colors, including sunray, meteorite, mother-of-pearl, and black ice
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Case, crystal and strap

Louis Erard specifies a 40 mm case that combines microblasted grade 2 titanium with polished grade 5 titanium. A transparent caseback reveals the movement. The sapphire crystal has anti-reflective treatment on both sides.

The grey nylon strap closes with a titanium hook-and-loop fastener. Monochrome notes that this closure is easy to adjust; that is the publication’s design observation, not a reported wear test.

Rank #2
LACZ DENTON Pagani Design DD40 PD1783 Men's Watches Luxury Automatic Watch Men AR Sapphire Glass Mechanical Wristwatch Men 10Bar Japan Movement
  • Classic luxury design: The round watch with the dial extends the function of the anti-reflective sapphire glass dial. The exquisite metallic luster appearance makes this men's watch suitable for your various occasions
  • Easy to adjust: scratch-resistant sapphire crystal, stainless steel case and bracelet are wear-resistant and the stainless steel bracelet is adjustable and comfortable to wear
  • Accurate Time: NH36A automatic movement is based on the natural movement of the human arm to ensure accurate time without battery. (Automatic watches must be worn for at least 8 hours a day to maintain work performance.)
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  • Packaging and Service: This exquisite self-winding mechanical watch comes in an exquisite box and is a great gift for father, husband, friend and business associate

The manufacturer rates water resistance at 10 bar, equivalent to 100 m or 330 ft. This is a stated specification, not a guarantee that the watch is suitable for every water activity.

Movement and specifications

The watch uses an automatic Sellita SW220-1 with hours, minutes, seconds, the mood-of-the-day display and date. Louis Erard gives an approximate power reserve of 38 hours. Monochrome reports that this version uses an élaboré-grade movement, beats at 28,800 vibrations per hour (4 Hz), and has a customized openworked rotor.

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Rank #3
Sale
Timex Easy Reader 35mm Day-Date Watch, Silver-Tone White Dial Brown Strap
  • Day-Date Display: White dial with day and date tracking pairs with an adjustable brown leather strap for classic, everyday style
  • Adjustable Strap: A comfortable band with a secure closure fits wrists up to 8 inches for a personalized, everyday feel every time
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Specification Details
Reference 75357TT03.BTT83
Case 40 mm; microblasted grade 2 titanium and polished grade 5 titanium
Dial and display Glossy grey dial; seven-face day/mood disc and date at 6 o’clock
Hands Red hour, blue minute, yellow seconds
Movement Automatic Sellita SW220-1; approximately 38-hour power reserve (Louis Erard)
Beat rate and rotor 28,800 vibrations per hour (4 Hz) and customized openworked rotor (Monochrome Watches, 2024)
Crystal and caseback Sapphire crystal with anti-reflective treatment on both sides; transparent caseback
Water resistance 10 bar (100 m/330 ft), as rated by Louis Erard
Strap Grey nylon with titanium hook-and-loop fastener
Edition 178 pieces, according to Louis Erard’s product listing
Independent reader supportYour contribution helps us test, update, and keep practical guides available for everyone.Support on Ko-Fi

Price and availability

When checked for this article on October 7, 2026, Louis Erard’s official product page listed the watch at CHF 4,000 excluding tax and showed waiting-list status. Price and availability can change and may vary by country, dealer and tax treatment, so check the official Smile-Day Grey listing for the current terms. The listing also states a three-year warranty.

The Hour Glass lists reference 75357TT03.BTT83 in regional storefronts. A retailer listing does not establish stock everywhere; its regional prices should not be compared directly with Louis Erard’s pre-tax CHF figure without accounting for currency, taxes and date.

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RollsTimi Pagani Design DD40 PD1783 Watches for Men, Japanese Automatic Movement, Day/Date Calendar, Stainless Steel Bracelet, Sapphire Crystal, Luxury Men's Automatic Watch.
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Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.

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