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The Jaeger-LeCoultre watch made for Mad Men was the Grande Reverso Ultra Thin Tribute to Mad Men, a numbered run of 25 pieces announced in 2012. Its connection to the series was the Sterling Cooper Draper Pryce logo engraved on the caseback—not a verified claim that it was the watch worn by Don Draper on screen.
What was the Mad Men Reverso?
Jaeger-LeCoultre called the edition the Grande Reverso Ultra Thin Tribute to Mad Men. The collaboration was limited to 25 individually numbered watches. The Reverso itself dates to 1931; Jaeger-LeCoultre described its original purpose as a watch for the sporting gentleman, a piece of general Reverso history rather than a specification unique to this edition. Jaeger-LeCoultre’s collaboration announcement, reproduced by La Cote des Montres.
How was it connected to the series?
The series reference was on the reverse: the caseback carried the Sterling Cooper Draper Pryce logo and a hand-inscribed edition number. The watch was presented in a commemorative walnut box. These details identify the tribute edition; they do not establish that its design or reference matches a particular screen-used prop.
What happened at the 2012 presentation?
At a Jaeger-LeCoultre boutique event in Beverly Hills on March 31, 2012, North American President Philippe Bonay presented piece No. 1 to Mad Men creator Matthew Weiner, according to the event report. Luxist’s report on the presentation.
#1 Best Overall
- Excellent Workmanship: The watch box is lined with soft velvet to protect your beloved watches from scratches, crafted with quality PU for long-term service, and equipped with a sturdy metal lock for better protection
- Clear Glass Lid: The large see-through glass lid of this watch case allows you to see and find the right watch at a glance. Plus, it’s durable and easy to clean
- 2-Layer Storage: The top layer with 12 slots offers a cozy home for your watches with a dial size up to 48 mm, and a bottom drawer with various areas offers extra space for your necklaces, rings, earrings, and more
- Gift for Loved Ones: Be it for an anniversary or birthday, this watch box organizer is a smile-inducing gift to any true watch enthusiast
- What You Get: A classic watch storage box with 12 slots, watch pillows that can be removed to store jewelry, and a glass lid that protects your watches from dust
Was it the watch Don Draper wore?
That is not established by the available documentation. A community discussion distinguishes the 25-piece tribute from Draper’s on-screen watch, but it is not primary evidence and does not verify the prop’s exact model. The Watchuseek discussion can be treated as a lead, not confirmation. Without stronger documentation identifying the screen prop, the safe distinction is that this was a commemorative collaboration—not a proven match for Draper’s watch.
What are its specifications and current availability?
The cited material confirms the edition name, 25-piece count, caseback marking, packaging and 2012 presentation, but does not provide a complete technical specification sheet for this exact edition. Case dimensions, movement details and other technical particulars should not be inferred from another Grande Reverso. The sources also do not establish current stock or a reliable resale price. For a potential purchase, verify the reference and caseback, numbered-piece documentation, condition and seller provenance directly; do not assume a listing for a general Reverso is this edition.
Quick Recap
Best Value
- Compatibility: Strictly follow 41 mm Apple watch feature. 41 mm case compatible with Apple Watch Series 7/8/9 in 41 mm. Case Only, Apple watch and watch band are not included. NOTICE: Before installation, please tear off your original screen protector. Otherwise the superposition of two protectors will affect the screen TOUCHING
- Ornate Appearance: Rose gold / silver / gold edge add luster and decent sense to this watch cover. Suitable for business and formal occasions, as well as for everyday wear with other clothes. A variety of color collocation brings new look. Meeting Individual requirements
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- Convenient Installation and Disassembly: Quick and easy. The rose gold / silver / gold rim also highlights key positions for easy identification and matching of watch buttons. Precise cutting, direct charging, strap replacement, no need to remove the watch cover
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Rank #4
- Classic Look, Soft Interior: This watch travel case features a leather-look exterior and elegant snap button for timeless appeal, while the soft velvet lining gently cradles your watches and keeps them scratch-free
- Clever Adjustable Storage: The watch pillow features an adjustable divider to fit 2 watches of different sizes and keep them safely separated. Hidden inside, a secret compartment stores your rings or spare straps
- Convenient Flap Accessory Pocket: This watch case features a soft velvet flap pocket on the lid to securely hold extra straps, while protecting your watches from contact and scratches
- Compact and Travel-Ready: Compact at 4" x 4.7" x 3.3", you can pack this 2-slot watch case effortlessly into your backpack or luggage, so you can bring your favorite watches wherever you go
- Perfect Gift Idea: This classy, functional watch box delights watch lovers and travelers alike, making it the ideal gift for birthdays, anniversaries, or 'just because' moments
Rank #3
- BEST PROTECTION - This travel watch case has a 'donut' shape & hard shell made by 6mm Ballistic 1680 Denier Nylon, which enables it to be crush & spill-proof and portable. The high-quality YKK zipper keeps it securely closed.
- SOFT TOUCH FOR WATCH - The interior of this single watch box lined by 230g high quality black velvet protects the wristwatch from any scratches. An included soft microfiber cloth can be used to clean & wrap the watch.
- FIT SZIED 35-50MM WATCHES - With two removable foam inserts - one 20mm thickness & one 5mm thinness, Cheopz watch case can hold any small or large wristwatches or smart watches of men or women, up to 50mm, like Rolex, Omega, even jewelry.
- A NECESSARY WATCH ACCESSORY - With a carabiner, this single watch pouch is easily carrying in a suitcase, gym bag or backpack. The pocket compact design makes it one of the best accessories for traveling, biking, even safe at home.
- GIFT IDEA & 100% SATISFACTION GUARANTEED - This storage watch box with multi-functions turns to be a great gift idea for groomsmen, Father's Day, birthday, retirement, etc. Cheopz travel watch case has one-year warranty.
Rank #2
- Multi-functional compartments: store up to 8 watches, straps, cufflinks, bracelets, rings, pens, necklaces and other jewelry in one place to protect them from moisture, shaking, friction or loss
- Dimensions: 9.96 x 7.09 x 5.35” ; 8 slots for all types of watches up to 52 mm dial size
- Clear Glass Lid: Sturdy glass window displays watch collection, protects from dust, saves time by finding your favorites at a glance
- High quality material: premium PU leather exterior and soft lining for a stylish look and to protect your watch from scratches; soft and supportive pillows fit most sizes and styles of watches to keep them in good condition
- Great gifts for family and loved ones on Father's Day, Valentine's Day, wedding anniversaries, birthdays, etc.
Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.
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