Audemars Piguet and Konstantin Chaykin take watchmaking beyond the wrist in two very different ways. AP’s Royal Oak Joaillerie pieces translate the collection’s octagonal bezel and bracelet design into jewellery; Chaykin’s Master of Days cufflinks put a mechanical weekday display at the cuff. One is decorative jewellery, the other a small functional mechanism—not competing versions of the same accessory.
Two different ways to carry watchmaking off the wrist
In its 6 October 2026 feature, SJX Watches uses the AP jewellery and Chaykin cufflinks to illustrate a broader idea: watchmakers can extend their design language and craft into objects other than watches. The products differ in purpose. AP carries Royal Oak visual codes into precious-metal jewellery, while Chaykin makes the cufflink itself operate as a weekday indicator.
The feature also points to accessories from Rolex, Patek Philippe, F.P. Journe, Biver and Franck Muller. The examples show that watchmaker accessories are not limited to these two brands; they do not establish market-wide sales or demand.
Audemars Piguet: Royal Oak design as jewellery
The featured Royal Oak Joaillerie pieces are jewellery, not watches. Across necklaces, chokers, earrings and cuffs, the designs borrow the collection’s octagonal bezel and bracelet motifs. SJX describes diamond settings that echo the bezel’s shape and a zipper-shaped necklace, with a bracelet-like design on one side and pear-shaped diamonds on the other.
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Royal Oak Risoud Eclipse
The reported Risoud Eclipse references are COL000018AA, a necklace, and BCT000019AA, a cuff. Materials include blackened titanium and 18k white gold set with sugarloaf emeralds and diamonds. SJX lists the price as upon request and availability at AP boutiques and AP Houses.
Royal Oak Dream of Joux
This group includes necklaces, earrings and cuffs. Reported materials include 18k white, pink or yellow gold, as well as blue titanium with 18k white gold. The stones listed are diamonds, sapphires, tsavorites, topazes, tourmalines, amethysts, tanzanites, spessartites and black spinels. Prices are upon request; the stated buying channel is AP boutiques and AP Houses.
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Royal Oak Frosted Gold
The Frosted Gold pieces are chokers and cuffs in 18k pink, white or yellow gold. SJX lists prices as upon request and names AP boutiques and AP Houses as the buying channel.
Konstantin Chaykin: cufflinks that advance the weekday
The Master of Days pair has a practical, user-updated indication: fastening a cufflink advances its displayed weekday by one step. SJX reports an A.01-1 movement beneath sapphire crystal, with a two-jewel calibre, sandblasted main plate and blued day pointer. It is not a continuously running calendar; the wearer advances the indication by fastening the cufflink.
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According to SJX, the cufflinks are titanium, 18 mm in diameter and 5.7 mm high. Water resistance is listed as unknown. The reported price is CHF 4,500 excluding taxes, with direct availability from Konstantin Chaykin.
How the two offerings compare
| Feature | Audemars Piguet Royal Oak Joaillerie | Konstantin Chaykin Master of Days |
|---|---|---|
| Purpose | Decorative jewellery: necklaces, chokers, earrings and cuffs. | Cufflinks with a user-advanced weekday indication. |
| Design idea | Royal Oak bezel and bracelet motifs translated into jewellery. | A mechanical display integrated into a cufflink. |
| Reported construction | Varies by group; includes gold, titanium, diamonds and multiple gemstones. | Titanium case, sapphire crystal and A.01-1 movement. |
| Dimensions | Not stated by SJX for the featured pieces. | 18 mm diameter; 5.7 mm height. |
| Price in SJX’s 2026 report | Upon request. | CHF 4,500 excluding taxes. |
| Buying channel reported | AP boutiques and AP Houses. | Directly from Konstantin Chaykin. |
The distinction is more useful than treating them as substitutes. AP’s pieces extend Royal Oak styling through jewellery materials and gem-setting; Chaykin’s pair adds a mechanical interaction to formal wear. The price and access information above is what SJX reported in October 2026, not a guarantee of current inventory or final local cost.
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Why watchmakers make accessories
SJX’s analysis is that small accessories can carry familiar design codes and make use of tools and techniques associated with watchmaking. It also suggests they can create an additional revenue stream without drawing on after-sales service capacity. That is the publication’s interpretation, not an independently measured industry-wide result.
The article attributes a separate customer-share projection to AP chief executive Ilaria Resta: women accounted for 20% of Audemars Piguet customers in 2025, with the share estimated at 45% in 2030. SJX reports those figures as her projection; they should not be read as independently verified market statistics.
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