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WatchIt! Watch Fair: What Happened on February 18, 2023

A look back at the 2023 WatchIt! Watch Fair: its date and venue, free admission, hands-on format and some of the brands announced as exhibitors.
Estimate2–3 min Catalogued SpecialistWatchRanker Team
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WatchIt! was a free, one-day watch fair scheduled for Saturday, February 18, 2023, at Nuthurst Grange Country House Hotel near Birmingham, UK. Presented by 12&60, it was billed as a welcoming place to see and handle watches, talk with exhibitors and discover independent and microbrand brands.

What was WatchIt! Watch Fair?

WatchIt! was a public watch fair presented by 12&60. The 2023 announcement described it as open to everyone, from experienced collectors to people beginning to explore watches. Its emphasis was on meeting exhibitors and encountering watches in person, rather than only seeing them online. The announcement said visitors could view, handle, discuss and buy watches in a relaxed setting. Fratello’s February 14, 2023 announcement is the source for those details.

When and where was the 2023 fair?

The announced event took place on Saturday, February 18, 2023, from 11:00 to 17:00 at Nuthurst Grange Country House Hotel near Birmingham, England. Admission was announced as free, with registration offered. These are the logistics for the 2023 edition, not current event dates or access information.

Which watch brands were expected?

The announcement named Isotope, Zero West, Studio Underd0g, Farer and Christopher Ward as examples of expected exhibitors. That is not a complete exhibitor roster; the announcement pointed readers to a separate full list. It does not establish which specific models were shown or available to buy.

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How did the fair fit its organizer’s format?

WatchIt!’s About page identifies Joshua Clare-Flagg of 12&60 as organizer and host, and describes the broader event concept as a hands-on gathering focused on independent and microbrand watches. That organizer context helps explain the fair’s emphasis on direct access and conversation; it should not be taken as confirmation of every detail of the 2023 edition.

What the announcement does—and does not—tell us

The 2023 announcement establishes the scheduled date, venue, free admission, intended audience and several examples of expected brands. It does not provide verified attendance or exhibitor totals, a complete brand roster here, or specifications and prices for particular watches. It is therefore best read as a historical event notice, not as a current guide to attending or shopping.

Quick Recap

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Plymor Clear Acrylic Watch Display Stand, 1.75" W x 3" D x 3.75" H
  • SIZE: 1.75 x 3 x 3.75 inches (width x depth x height) WRAP LENGTH: 7.25 inches
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Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.

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