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NORQAIN Wild ONE of 1: What 3.5 Million Configurations Actually Mean

NORQAIN’s Wild ONE of 1 offers extensive customisation across movement, dial, colours and personal details. Its 3.5 million configuration count is the brand’s claim; current price and delivery terms are not listed on the configurator page.
Estimate3–4 min Catalogued SpecialistWatchRanker Team
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NORQAIN says its custom-made Wild ONE of 1 can be configured in over 3.5 million ways. The options span movement, dial, colours, case components, strap and personal details—but the number is the brand’s claim, not an independently verified calculation. NORQAIN’s page describes an 11-step configurator and says every customised watch has an 18-carat red- or white-gold top plate.

What can you customise on the Wild ONE of 1?

NORQAIN’s official Wild ONE of 1 configurator groups the choices into 11 steps. The options cover both the watch’s appearance and some of its mechanics:

  • Top plate: 18-carat red gold or white gold. NORQAIN says all customised watches feature one of these gold top plates.
  • Movement: NORQAIN’s exclusive Kenissi Manufacture chronometer-certified automatic movement, or one of two skeletonised Sellita options finished in ruthenium or black ruthenium.
  • Rubber shock absorber: 12 colours, including black, sand, khaki, coral red, turquoise and gecko green.
  • Dial and hands: six skeletonised or 12 solid dial options. There are seven hand sets in total; availability depends on the movement, with two choices for Kenissi and five for Sellita.
  • Back plate: one of four colourised NORTEQ options.
  • NORQAIN plate: a left-side plate in gold, white gold or one of four NORTEQ colours, with an engraving choice.
  • Strap and buckle: an animal cruelty-free rubber strap in one of 12 colours, plus a buckle chosen to match the NORQAIN plate. Buckle materials are 18-carat gold or colourised NORTEQ.
  • Sapphire caseback: an outline image, logo or text can be printed on the back.

These are not all independent combinations: for example, the hand options depend on the movement, and the buckle is matched to the selected NORQAIN plate. The brand’s headline count should therefore be understood as its total possible configurations, not as a promise that every individual selection can be freely paired with every other one.

Is the 3.5 million figure independently verified?

No independent calculation of the total appears in the reviewed sources. NORQAIN describes the offer as “Over 3.5 million configurations” on its product page, while its April 8, 2024 launch announcement calls the watch a model with 3.5 million possible configurations. The figure is best presented as NORQAIN’s stated count.

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The breadth of the choices is clear even without an independently checked total: customers can select a movement, dial and colour combinations, case-related components, strap and buckle, and personal details such as engraving or a caseback print. Jean-Claude Biver, Advisor to NORQAIN’s board, describes the concept as connecting “the product to variety, and variety to uniqueness” on the official product page.

What did the custom watch cost at launch, and how long was delivery?

NORQAIN’s April 8, 2024 announcement listed a starting price of CHF 15,560 and said customised watches would be delivered within three months after ordering. Those are launch-era figures, not confirmed current terms. The current configurator page confirms that customers can configure the model, but the reviewed page does not provide a current quote or delivery estimate. Ask NORQAIN or a participating retailer for the price and lead time applicable to your configuration.

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Where can you configure or order one?

NORQAIN’s product page offers an online configurator. At launch, the brand said the 3D configurator—developed with Swiss agency UDIMU—would also be available through its luxury retail network. The 2024 announcement named Bucherer as a launch partner and described displays in selected boutiques and at design events. That does not establish which stores participate today, so confirm directly with NORQAIN or the retailer before visiting.

How does the Wild ONE of 1 compare with standard Wild ONE models?

The Wild ONE of 1 is a custom-order model, so its launch price and options should not be confused with prices for standard collection watches. NORQAIN’s current Italian listings provide useful examples of that distinction:

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Model Listing details Price shown
Wild ONE Skeleton Titanium 42 mm Grade 5 titanium top plate, NORTEQ back plate, rubber shock absorber, 200 m water resistance and 65-hour power reserve; case-matched optional straps. €5,950 on NORQAIN’s Italian listing, reviewed October 8, 2026. Source
Wild ONE Khaki 42 mm Strap and buckle selection, plus NORQAIN plate engraving. €5,590 on NORQAIN’s Italian listing, reviewed October 8, 2026. Source

These are prices for different standard Wild ONE models on NORQAIN’s Italian site, not quotes for the Wild ONE of 1. The broader collection continues to evolve: T3 reported on October 1, 2026, that NORQAIN introduced three Wild ONE Titanium models. That collection news does not establish a change to the custom-order programme.

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What to confirm before placing a custom order

Because current pricing and timing are not stated on the configurator page, get the practical terms for your selected combination before committing. Confirm:

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  • the complete price and currency for your chosen configuration;
  • which movement, dial and hand combinations are available together;
  • the delivery estimate and whether it begins when the order is placed;
  • which retailer, if any, can help configure or place the order in your location.

Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.

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