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Outbyte PC Repair FREEClear out junk files and repair common Windows errorsFree Scan →Outbyte Driver Updater FREEFix the driver behind crashes, sound loss and screen glitchesFind Drivers →The William Wood Fire Exit is a 41 mm mechanical day-date watch built around an unmistakable idea: a green glass dial shows a weekday wheel illustrated with a running figure and familiar daily activities, while a rotating disc on the exhibition caseback echoes the theme. It pairs that playful design with a Sellita SW220 movement, 100 m stated water resistance and a gunmetal-gray stainless-steel case. The specifications below come from William Wood; the hands-on impressions are attributed to Fratello’s Ben Hodges, who wrote about the watch on March 9, 2024.
What makes the Fire Exit watch distinctive?
William Wood describes the Fire Exit as a watch inspired by the familiar emergency-exit sign. Its green glass dial is translucent enough to show the illustrated day wheel beneath it. Each weekday gets its own scene: Monday is late for work, Tuesday hard at work, Wednesday commuting, Thursday exercising, Friday “Thank god it’s Friday!”, Saturday partying and Sunday relaxing.
Ben Hodges of Fratello wrote that “The striking green dial immediately grabs me, and it is the exact Pantone color as a fire exit sign.” That is his visual impression, not an independently measured color match. His March 9, 2024 hands-on article also describes the caseback animation and the green dial. Read Hodges’s Fratello hands-on article.
A theme carried through the caseback
The screw-down exhibition caseback includes a rotating animated disc. As the movement’s rotor turns, the disc animates the figure, extending the fire-exit motif beyond the dial. The effect is an aesthetic feature; the available sources do not establish a performance advantage over a conventional caseback.
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William Wood Fire Exit specifications
These are the maker’s published specifications, not independent measurements or test results. William Wood’s product page was accessed October 8, 2026; specifications and listing details may change.
| Specification | William Wood listing |
|---|---|
| Case | Gunmetal-gray stainless steel |
| Diameter | 41 mm |
| Lug-to-lug | 49.5 mm |
| Thickness | 13.5 mm |
| Lug width | 20 mm |
| Movement | Swiss-made Sellita SW220 automatic day-date |
| Functions | Hours, minutes, seconds, day and date |
| Power reserve | Up to 41 hours, as stated by the maker |
| Jewels and frequency | 26 jewels; 28,800 beats per hour, as stated by the maker |
| Crystal and dial | Sapphire crystal with anti-reflective coating; green glass dial |
| Bezel and lume | Unidirectional glass bezel; C1 lume details |
| Caseback | Screw-down exhibition caseback with rotating animated disc |
| Water resistance | 100 m / 10 ATM, as stated by the maker |
See the William Wood Fire Exit product listing for the maker’s current specifications and storefront information.
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How does the Fire Exit wear?
The case measures 41 mm across, but diameter alone does not describe how a watch sits on the wrist. Its 49.5 mm lug-to-lug length and 13.5 mm thickness are useful figures to compare with a watch you already find comfortable. Fratello’s Hodges said the proportions felt at home on various wrist sizes in his hands-on experience. That is one writer’s observation, not a guarantee of fit for every wrist.
The watch has a 20 mm lug width. William Wood describes its own fire-hose straps as quick-release; its base strap uses British Racing Green fire hose sewn into a rubber strap mould. The brand says its straps fit 5.5–9.5 inch wrists. For another strap, check both the 20 mm width and attachment compatibility: the listing does not establish that every third-party strap will fit.
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Price, edition size and availability
Fratello reported a 300-piece limited edition and a £1,495 price in its article published March 9, 2024. William Wood’s US storefront displayed £1,495 and a pre-order delivery note for November when the product page was accessed October 8, 2026. The storefront currency, price, stock and delivery timing can change; confirm the listing directly before ordering. The 300-piece figure is the edition quantity reported by Fratello, not a current stock count.
William Wood’s product page also advertises a three-year international warranty and 30-day returns. These are seller-stated terms, so check the current conditions, exclusions and geographic applicability on the listing before purchase.
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Who is the Fire Exit for?
This watch is aimed at someone who wants the dial to be a conversation piece rather than a conventional, restrained display. Its illustrated day wheel and animated caseback give the theme a level of detail that is unusual for a mechanical day-date, while the Sellita SW220 and stated 100 m water resistance provide familiar functional specifications.
- Consider it if you enjoy bold color, playful complications and a design with a coherent theme on both sides of the watch.
- Look elsewhere if you prefer a discreet dial, want independently verified performance data, or need a confirmed fit before purchase without trying the watch on.
The available sources do not establish comparative performance or value against other watches. The most useful comparison points are case dimensions, movement and functions, water resistance, strap setup, current price and whether the fire-exit-sign concept suits your taste.
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Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.
