The Watches That CEOs Wear


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For many people, watches are known as status symbols. A watch can show not only one’s good taste but power as well. In this article, we are going to talk about the Chief Executive Officers(CEOs) of some of the world’s biggest companies and the watches that they have been spotted wearing. While CEOs are known for wealth and power, not all of them wear expensive luxury watches. There are some here that are very affordable and easy to find.

Below, we’ll talk a bit about the CEO and provide links where you can find both pre-owned and new models of the watch.

CEOs & The Watches They Wear

Jeff Weiner, LinkedIn – Audemars Piguet Royal Oak

Audemars Piguet Royal Oak Blue Dial Automatic Mens Watch 15500ST.OO.1220ST.01
Audemars Piguet Royal Oak

Businessman Jeff Weiner, the current CEO of business and employment online service LinkedIn, is often seen wearing a luxury timepiece by Audemars Piguet, the Royal Oak.

Designed by the iconic Gerald Genta and first released in 1972, the Audemars Piguet watch is known for being one of the first luxury sports watches. The price of this mechanical watch is not indicated on the website, but you can get an idea of the price tag if you read this article which estimates the different variations of the watch, from $25,000 to $50,000.

Check out the different Royal Oak watches on the Audemars Piguet website.

According to an article on The Watch Club, Weiner has also been spotted wearing a Patek Philippe Annual Calendar Moonphase watch with a leather strap.

Can’t afford an Audemars Piguet? You can find affordable Royal Oak alternatives here.

Bill Gates, Microsoft – Casio Duro Marlin

Bill Gates of Microsoft is the second richest man in the world, with a net worth of $99.9 billion (2020). He can afford to buy even the most expensive watches in the world, but instead, he wears a simple budget watch by Casio.

Casio Men's MDV106-1AV 200M Duro Analog Watch, Black
Casio Duro Analog Watch

The watch is Casio Duro Marlin MDV106-1A, a three-hand analog watch with a resin band and stainless steel case. This watch has a simple black dial with round markers, with a date window at three o’clock. The water resistance is up to 200m, making it a dive watch.

This watch was featured on the Dive Watches Blog, which called it a good and affordable dive watch for below $100.

Read more about Casio watches here.

Jeff Bezos, Amazon – Ulysse Nardin Dual Time

Jeff Bezos, the founder of e-commerce site Amazon, is currently the richest man in the world, with a net worth of $196 billion. One of the watches that he is frequently seen wearing is the Ulysse Nardin Dual Time watch.

Some refer to this watch as “modest” considering Bezos’s net worth—it costs around $11,000 to $13,000. The Swiss-made sports watch is a 42mm nautical watch with a two time zone feature.

A relatively modest watch for the world’s richest man—but he does have a $42 million 10,000 year clock, which he has installed at his Texas property. This clock is 500-ft tall and is powered by the Earth’s thermal cycles. It only ticks once a year, and a cuckoo will emerge from it in the millennium.

Fittingly, you can buy Ulysse Nardin Dual Time watches on Amazon.

James Gorman, Morgan Stanley – Rolex Cosmograph Daytona Chronograph

James Gorman, CEO of investment bank Morgan Stanley, has been spotted wearing a Rolex Cosmograph Daytona Chronograph 116520, a special Rolex model, as it’s Rolex’s first in-house chronograph movement.

According to Sothebys, this watch was produced from 2000 to 2016. This is a 40mm model with a stainless steel case and a white dial, with a caliber 4130 automatic with 44 jewels. The watch is priced at around $14,000 to $20,000.

Rolex Cosmograph Daytona 116523 Yellow Gold with Steel Men's Watch
Rolex Cosmograph Daytona

This model is also available in third-party sites including Amazon, check current prices here.

See 100% Authentic Rolex Daytonas here.

For newer models and background on the Daytona, check out this Rolex page

Randall Stephenson, AT&T – TAG Heuer KiriumTag Heuer Kirium Chronograph Watch CL5110.BA0700

Tag Heuer Kirium ChronographRandall Stephenson is the CEO of AT&T, the largest telecommunications company in the world, providing phone service throughout the United States.

He has been spotted wearing a Tag Heuer Kirium watch (CL111A) which costs around $3,000. This one’s a 41mm stainless steel watch with a simple black dial and only two Arabic markers (12 and 6 o’clock).

The Kirium Series was introduced in 1 Chopard Mille Miglia 168511-3015 —you can learn more about the first releases and its history in this collector’s guide by Calibre11. These watches, including the CL111A model, have a “liquid metal” design, where the bezel, case, and bracelet seamlessly flow to create a single shape.

Satya Nadella, Microsoft – Breitling Colt Automatic

Breitling Chronomat Colt Automatic 44 Black Dial Men's Watch (Ref: A17388101B1A1)
Breitling Chronomat Colt Automatic

Microsoft CEO Satya Nadella, who has been the CEO of Microsoft since 2014, has a fancier choice. He has been spotted wearing a Breitling Colt Automatic, a watch that currently costs $3,620 at the brand’s website. Check price on Amazon.

This robust watch is a sporty stainless steel with a water resistance of up to 200m. Available in 41mm and 44mm sizes, this model is an official chronometer-certified self-winding caliber, with a power reserve of 38 hours. See the different variations of the Colt Automatic on the Breitling website

Doug McMillon, Walmart – Apple Watch

Walmart CEO Doug McMillion keeps things simple with an Apple watch. The CEO, who has been working for the billion-dollar American company for three decades, is known to be a fan of Apple watches. He is frequently pictured wearing the smartwatch, which is available at Walmart stores.

The Apple Watch is currently on its Series 5, with more powerful features such as the Always-On Retina display, a built-in compass, fall detection, fitness and heart monitoring functions, and many customization options. See the rest of the features on the Apple website.

Apple Watch Series 5 (GPS + Cellular, 40mm) - Silver Aluminum Case with White Sport Band
Apple Watch Series 5

Another person who is always photographed wearing an Apple watch is, of course, the company’s CEO himself, Tim Cook.

Check out our review on the pros and cons of the Apple watch here, or take a closer look at its evolution in our History and Timeline article.

Dara Khosrowshahi, Uber – Chopard Mille Miglia 16/8997

Chopard Limited Edition Mille Miglia Automatic Chronograph Men's Watch 168589
Chopard Limited-Edition Mille Miglia

Dara Khosrowshahi, the CEO of Uber (and formerly Expedia), has been seen sporting a Chopard Mille Miglia watch. 

The watch, currently priced at $6,800 on the Chopard website, is a 43mm watch inspired by classic and competition cars. This is a limited-edition model, with a chronometer-certified, self-winding movement with 60 hours of power reserve. 

The case is a 43mm stainless steel with a blue dial and large Arabic and index markers. There is also a large date window at 3 o’clock. The strap is a blue calfskin leather, and the case back is a see-through sapphire crystal. 

Akio Toyoda, Toyota – Patek Philippe Calatrava 

Akio Toyoda is the President and CEO of Japanese automotive manufacturing giant (and the world’s biggest automaker) Toyota Motor Corp. 

Toyoda has been spotted wearing a simple yet powerful watch by Patek Philippe: the Patek Philippe Calatrava, an elegant and timeless model with a mechanical movement. The watch is believed to be the 5196G Calatrava, which has a white gold case, and a silvery gray dial, and a black alligator strap. 

This watch has a classic design with clean index markers and a small seconds feature at 6 o’clock. The price tag is estimated at around $21,000 to $25,000. See this watch, and other Calatrava models, on the official Patek Philippe website.

Can’t afford a Patek Philippe Calatrava – check out these alternatives

Ginni Rometty, IBM – Rolex Cellini Cellissima

Rolex Cellini Quartz (Battery) Pink Dial Womens Watch 6681/9 (Pre-Owned)
Rolex Cellini

Ginni Rometty, a former CEO of American technology company IBM (and the first woman to head the company, has been seen wearing a Rolex—namely the elegant  Cellini Cellissima.

The watch, like many Rolex watches, holds its value well. A second-hand version of this model costs around $10,000. 

Rolex calls the Cellini collection watches as “traditional timepieces with a contemporary touch.” Inspired by artist Benvenuto Cellini, this luxury watch currently has a number of models.  To see the new models, check them out on the Rolex website.

According to experts at Crown & Caliber, Rometty’s version has a mother of pearl dial and a bezel dotted with diamonds.

David Solomon, Goldman Sachs – Shinola Runwell Chronometer

Shinola Detroit The Runwell 41mm - 20044131 Tan Beaumont One Size
Shinola Detroit The Runwell

Investment banker David Solomon, the CEO of American multinational investment bank Goldman Sachs, has been seen wearing a Shinola Runwell watch–a relatively modest timepiece for a powerful individual.

The Shinola Runwell watch is priced at $750 on the Shinola website ( or check Amazon price here). This model is a vintage-looking watch with a stainless steel case, applied Arabic numerals on a black matte dial, and a Largo Tan leather strap.

Solomon’s choice of watch can also reflect his interesting lifestyle. While making tens of millions a year, he also chooses to ride the New York subway and occasionally plays gigs as a DJ. Read more about it here.

You can also learn more about Shinola.

Michael Bloomberg – Victorinox Swiss Army

Victorinox Men's 249085 Original XL Swiss Quartz Watch With Black Nylon Band
Victorinox Swiss Quartz

Former New York City Mayor and Bloomberg founder and CEO Michael Bloomberg is another prominent man who chooses to wear simpler watches.

Bloomberg, whose net worth is $54.9 billion, has been photographed wearing a Victorinox Swiss Army watch, which costs around $100. This 37mm watch has a nylon strap, with a simple white dial with Arabic numeral markers.

Victorinox is famous for its Swiss Army knives, as well as cutlery and travel gear. You can learn more about the brand in our Watch Review article on the site.

Bloomberg’s version of the Swiss Army watch (24221) is no longer in production, but you can still find it in websites such as this one

Jeffrey Immelt, General Electric – Breitling Chronospace

Men's Breitling Chronospace Military Watch - M78367101B1W1
Breitling Chronospace Military Watch

Jeffrey Immelt, the former CEO of General Electric, was often spotted wearing a Bretling Chronospace (M78365) watch.

Priced at around $6,000, this robust 46mm timepiece has a titanium or steel case and can withstand extreme conditions. The watch, which is powered by Breitling 78 caliber, has analog and digital features and chronograph functions.

Other features include an alarm, calendar, UTC World Time, and a second timezone with an independent alarm. Strap options are a polyamide fabric and rubber. Learn more about the watch on the Breitling website.

You can learn more about analog-digital (or ana-digi) watches in this article on our site. A Breitling is part of this list as well.

Indra Nooyi, PepsiCo – Cartier Tank

Cartier Women's W51007Q4 Tank Francaise Stainless Steel and 18K Gold Watch
Cartier Tank Francaise

Former PepsiCo CEO Indra Nooyi, wears a classic Cartier watch—a Cartier Tank Francaise, an updated version of the iconic Tank watch, with a chain link bracelet.

The Tank Francaise models, which you can take a closer look at on the Cartier website, has different versions and price points, ranging from $3,250 to $27,800. Some have diamonds on the bezel, while others have a simpler look, like Nooyi’s stainless steel with no diamonds—a relatively simple timepiece for someone who is consistently ranked as one of the world’s most powerful women.

The Tank Francaise watch has a quartz movement with a stainless steel case and a silver-grained dial. It has the sleek blue-steel sword-shaped hands. This is available in small and medium sizes.

Mark Carney, Bank of England – Swatch Blue SFS103

Banker Mark Carney is the former Governor of the Bank of Canada and Bank of England. Like Bill Gates, Carney has been photographed wearing a simple Swatch analog watch that costs about $100.

The model is the Swatch Blue SFS103, a 38mm quartz watch from the brand’s Classic Collection. The case is a transparent blue, the dial is plastic, and the silicone strap is 3.9mm thick, the brand’s thinnest design. The simple but stylish watch has Arabic numeral markers, and the water resistance is 30m.

You can learn more about Swatch watches, as well as the company’s history and collections, in our Swatch Watch Review on our website.

Featured image: Pexels 

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